Increasingly, Millennials are looking to apply their spending power to experiences like travel rather than physical goods, yet travel is expensive without the help of a budgeting service like 'Airfordable.' The service allows users to submit desired airline tickets and pay for those tickets over time (rather than all at once, which would be the case if the user were paying on their own.)
The process is simple: users find a ticket for their desired trip online, take a screenshot, and submit that image to the service. Airfordable then pays for the ticket up front, thus ensuring that the seat won't be lost. With the ticket in hand, Airfordable then lets users design their payment plan, with a maximum duration of three months. Note, however, that Airfordable charges a somewhat hefty fee of between 10 and 20 percent of the ticket's face value.
Why This Trend Is Growing
- Budgeting Services
- Disruptive innovation opportunity: Develop a budgeting service that allows users to pay for various experiences over time, not just travel.
- Payment Plans
- Disruptive innovation opportunity: Create a platform that offers flexible payment plans for various types of purchases, not limited to airline tickets.
- Millennial Spending
- Disruptive innovation opportunity: Identify and cater to the spending behaviors and preferences of millennials, who prioritize experiences over physical goods.
Industries Being Reshaped
- Travel
- Disruptive innovation opportunity: Develop innovative solutions within the travel industry, such as offering budgeting services or flexible payment options for travelers.
- Finance
- Disruptive innovation opportunity: Explore new ways to offer financial services, payment plans, and budgeting tools that cater to the evolving needs of consumers.
- E-commerce
- Disruptive innovation opportunity: Enhance e-commerce platforms by integrating flexible payment options and budgeting services for online shoppers.
