AHA is a new brand of flavored sparkling water and it is being called "the first major brand launch in a decade for Coca-Cola North America." The refreshing beverages were developed to intrigue people who don't already drink sparkling water and better cater to those who do with flavors that are approachable and refreshing.
The brand will be offering unique fusions of flavor like Apple + Ginger, Strawberry + Cucumber and Pomegranate and Peach, each of which is free from calories and sodium. Additionally, two AHA flavors—Citrus + Green Tea and Black Cherry + Coffee—include 30 milligrams of caffeine. As caffeine is naturally bitter, this amount is ideal for providing a gentle boost without compromising the taste of the beverages.