DECORTÉ Expands the Liposome Line with the 'Advanced Healing Eye Serum'
Kanesa David — April 3, 2023 — Fashion
References: kose.co.jp & moodiedavittreport
The new DECORTÉ 'Liposome Advanced Healing Eye Serum' has been introduced by the Japanese beauty brand KOSÉ at retail travel outlets globally. The new skincare offering has "micro bicells," which are a single layer of capsules in the form of discs that can house a lot of human ceramides. Ceramides are substances found in the skin that act as a barrier from external dirt and debris.
Nano bicells and multilayer bio-liposomes are combined in the double capsule composition of the 'Liposome Advanced Healing Eye Serum.' The two capsules repair the delicate skin around the eyes and infuse the skin with active substances. Each drop contains 1.6 trillion skin beauty capsules, making the skin seem younger, brighter, and firmer.
The eye serum has the Liposome collection's trademark fragrance: a subtle green-teal floral aroma.
Image Credit: KOSÉ
Nano bicells and multilayer bio-liposomes are combined in the double capsule composition of the 'Liposome Advanced Healing Eye Serum.' The two capsules repair the delicate skin around the eyes and infuse the skin with active substances. Each drop contains 1.6 trillion skin beauty capsules, making the skin seem younger, brighter, and firmer.
The eye serum has the Liposome collection's trademark fragrance: a subtle green-teal floral aroma.
Image Credit: KOSÉ
Trend Themes
1. Double Capsule Skincare - Innovations in nano and multilayer capsule compositions show potential for future skincare products that can offer more targeted and specialized treatments.
2. Ceramide-infused Products - The use of ceramides, a key substance found in the skin barrier, in skincare products can disrupt the industry by promoting more natural and effective solutions for various skin concerns.
3. Targeted Eye Serums - The development of specialized eye serums that focus on repairing and invigorating the delicate skin around the eyes can create new opportunities for brands to cater to the growing demand of skincare enthusiasts who want more specific and effective solutions.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can benefit from the potential of double capsule compositions and more advanced skincare ingredients, which address various skin concerns and offer more effective results for their customers.
2. Health and Wellness - The use of ceramides and specialized skincare products can promote better skin health and wellness, leading to more well-rounded solutions for consumers who prioritize skin care as a part of their overall health and well-being.
3. Travel Retail - The introduction of new and innovative skincare products in travel retail can disrupt the traditional cosmetic industry by offering unique and specialized products that are not readily available in other retail channels.
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