Hungarian model Adina Forizs in Velvet Magazine plays amongst a bevy of white balloons. Forizs shows off many sculptural black (with the occasional dab of white) fashions for the magazine’s November 2009 issue.
Photographer Azim Haidaryan shot the magical spread on location in what resembles an abandoned, dirt-filled industrial lot. A dark-lipped Forizs frolics amongst concrete pillars and graffiti walls.
Implications - A balloon can certainly be personified as being light and care-free and those attributes entirely contrast the current economic situation that many individuals are facing during this economic time of uncertainty. As consumer's financial issues weigh them down, the use of positive and uplifting imagery is comforting to them.
Key Themes Behind This Trend
- Positive Imagery
- The use of positive and uplifting imagery is comforting to consumers facing financial issues.
- Balloon Fashion
- The use of balloons in fashion photography creates a playful and dynamic aesthetic.
- Sculptural Black Fashion
- The sculptural black fashion showcased in the spread offers a bold and edgy style.
Where This Applies
- Fashion Photography
- Fashion photographers can explore the use of balloons to create unique and eye-catching visuals.
- Fashion Design
- Fashion designers can incorporate sculptural black designs into their collections for a bold and edgy look.
- Marketing and Advertising
- Marketers and advertisers can utilize positive imagery to connect with consumers and provide comfort during uncertain economic times.
