According to a range of studies and research, activated charcoal claims to help reduce built up toxins, cure hangovers and detoxify one's system. Juice Generation has created a series of cold pressed juices with activated charcoal as its main ingredient of choice. When charcoal is activated, it expands in size, making it more porous and absorbent. Charcoal is typically used to treat overdoses and poisoning in the medical community.
Juice Generation has released three flavors — a lemonade, a greens mix (spinach, kale, apple, parsley, romaine and more) and a protein blend (almonds, hemp seeds, dates and more). The company claims to have a waiting list of over 800 people waiting to get their hands on the product. Juice Generation's activated charcoal cold pressed juices are one of the hottest health crazes of the moment.