Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Palm Tree-Adorned Beverages

ABSOLUT MIAMI Honors the Hot City With This New Citrus Drink

— January 17, 2012 — Marketing
Whether it's the good-looking people, or the sun-kissed beaches or the party hot spots, Miami is a popular city that deserves its own vodka, which is why the Absolut team created ABSOLUT MIAMI.

The Swedish company released its latest product inspired by the coastal city. Everything from the drink flavor itself to its packaging was developed around what characterizes this famous place. The colorful bottle reflects the citrus blend of the vodka and the endless party spirit of its people. Large palm trees, dazzling flamingos and a bright golden sun are some of the stereotypical images used to adorn the bottle.

Festive and vibrant, the ABSOLUT MIAMI bottle is part of the six limited edition flavors inspired by a city.
Trend Themes
1. City-inspired Products - The trend of creating products specifically inspired by cities is an opportunity for brands to connect with consumers on a local and personal level.
2. Vibrant Packaging - Vibrant and colorful packaging designs, like the ABSOLUT MIAMI bottle, can attract consumer attention and create a memorable experience.
3. Personalized Branding - By incorporating iconic imagery and symbols associated with a specific city, brands can create a sense of personalization and connection with their target audience.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverage industry can explore the opportunity of creating city-inspired drinks that can appeal to consumers looking for unique and memorable experiences.
2. Travel and Tourism - The travel and tourism industry can leverage city-inspired products, like the ABSOLUT MIAMI bottle, as souvenirs and collectibles for tourists visiting a particular city.
3. Packaging Design - The packaging design industry can take advantage of the trend of vibrant and visually appealing packaging by offering creative and customizable solutions for brands.
4.2
Score
Popularity
Activity
Freshness