60s-Inspired Hair Editorials

The Merci, Bardot Editorial for Elle Denmark Depicts Supersized Locks

With Mad Men on the air featuring women with larger-than-life coiffes, 60s-inspired hair has never been more appealing in contemporary culture. The 'Merci, Bardot' editorial for Elle Denmark, shot by Jonas Jensen, channels this obsession with mod-era hairstyles in a beautiful photo spread.

Featuring a single-named model called Sophie, the 'Merci, Bardot' editorial depicts a 60s-era woman wearing a series of different hairstyles. One of the most fun coiffes is the beehive, which stretches up above Sophie's head and almost out of the frame entirely. The cute and elegant bob cut is also featured with the hair's ends turned in at the bottom to give the style a bouncy quality.

The 'Merci, Bardot' editorial is one of the newest examples of 60s-inspired hair that has become another fad throughout the vintage-hungry world.

60s-inspired Hair
Opportunity for salons and haircare brands to create products and services that cater to the demand for retro hairstyles.
Mod-era Hairstyles
Opportunity for fashion brands and stylists to incorporate 60s-inspired hairstyles into their collections and editorial shoots.
Vintage-hungry World
Opportunity for retailers and online marketplaces to curate and sell vintage-inspired clothing and accessories to meet the demand of the market.

Who This Affects Most

Salons
Opportunity for salons to offer specialized styling services and haircare products for customers interested in recreating 60s-inspired hairstyles.
Fashion
Opportunity for fashion brands and stylists to incorporate 60s-inspired hairstyles into their collections and editorial shoots.
Retail
Opportunity for retailers and online marketplaces to curate and sell vintage-inspired clothing and accessories to meet the demand of the market.
SCORE
6.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 98%
Freshness 8%

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