417 BY EDIFICE Infuses Modern Cues to Traditional Looks
References: four-one-seven.jp & hypebeast
Japanese lifestyle label 417 BY EDIFICE introduces its new collection for the Fall/Winter 2018 season and it boasts a strong sense of French-informed styles. The traditional European looks are contrasted by contemporary cues that elevate the seasonal apparel in a casual approach. The label looks to four elements when constructing the latest collection -- "marine, military, work, and sport." All four subareas ensure that it highlights a playful sense of youth culture.
There is also a sense of a naturistic influence through the outerwear options including the cashmere-blended coat, sherpa fleece jacket, parkas, and the down jackets. To reference traditional French stylings even further, there are fabric materials such as tweed, wool, corduroy, and cashmere used to construct tailored items.
There is also a sense of a naturistic influence through the outerwear options including the cashmere-blended coat, sherpa fleece jacket, parkas, and the down jackets. To reference traditional French stylings even further, there are fabric materials such as tweed, wool, corduroy, and cashmere used to construct tailored items.
Trend Themes
1. French-informed Styles - Opportunity to infuse traditional European looks with contemporary cues to create a unique and modern aesthetic.
2. Youth Culture Casualwear - Opportunity to highlight playful and casual approaches to seasonal apparel that resonate with the younger generation.
3. Naturistic Outerwear - Opportunity to incorporate natural elements and materials, such as cashmere, sherpa fleece, and tweed, into outerwear designs for a nature-inspired look.
Industry Implications
1. Fashion Retail - Opportunity for fashion retailers to offer French-informed leisurewear collections that appeal to both traditional and contemporary fashion enthusiasts.
2. Outdoor Apparel - Opportunity for outdoor apparel companies to incorporate natural and durable materials into their outerwear designs, catering to consumers seeking nature-inspired fashion.
3. Youth Fashion - Opportunity for youth-focused fashion brands to offer casual, modern, and French-informed styles that resonate with the younger generation.
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