3 Glasses Later is a fun photo series that captures the effects alcoholic beverages have on people -- specifically wine. There is something about a glass or two of wine after a hard day's work that helps people to unwind and this simple photo series captures that transition.
Created by Brazilian photographer Marcos Alberti, he shares that the initial photo still reflected “the fatigue after working all day long, and from also facing rush hour traffic to get here." But from there it's obvious his friends who took part in the project loosened up quite a bit by the third glass. 3 Glasses Later is a series that shows the universality of wine drinkers and how the drink can have some positive effects.
Why This Trend Is Growing
- Alcohol Impact
- Identify and capture the effects of alcoholic beverages on people's behavior through creative and artistic projects.
- Unwinding with Wine
- Explore the therapeutic benefits of wine and its ability to help people relax and unwind after a long day.
- Universal Appeal of Wine
- Highlight the widespread popularity and positive effects of wine as a drink choice.
Industries Being Reshaped
- Photography
- Leverage photography techniques to capture and portray the impact of alcohol on individuals in a creative and engaging way.
- Hospitality and Entertainment
- Create experiences and venues that encourage relaxation and provide a space for people to unwind with beverages like wine.
- Beverage Industry
- Develop innovative marketing strategies and campaigns that emphasize the universal appeal and positive effects of wine as a choice for consumers.
