Twin Tower Hotels

The 1717 Broadway Marriott Hotel Will Make You Do a Double Take

2011 marks the year where one of the tallest hotels will be built in New York City. The 1717 Broadway Marriott Hotel will be reminiscent of a terrorizing situation that went down in history years ago, but this twin tower design is definitely still eye-catching without this historical context.

In skyrocketing heights, the two buildings will act as independent hotels with separate characters. A Courtyard Inn will be on floors 7-31 and up top will be a 30-story Residence Inn with 9 rooms per floor. The 1717 Broadway Marriott Hotel offers guests the option of long-term stays, fit for these budget-conscious times.

Vertical Hotels
The trend of building twin tower hotels offers a unique opportunity to maximize space and provide different experiences within one property.
Separate Characters
Creating separate identities for each tower allows hoteliers to cater to different target markets and offer specialized amenities.
Long-term Stays
Designing hotels with options for extended stays taps into the growing demand for budget-friendly accommodations.

Who This Affects Most

Hospitality
In the hospitality industry, twin tower hotels present a disruptive opportunity to attract diverse clientele and provide unique guest experiences.
Real Estate
Twin tower hotel developments can redefine the real estate landscape by optimizing land usage and creating mixed-use spaces.
Travel and Tourism
The twin tower hotel concept caters to the evolving needs of travelers by offering a range of accommodation options and amenities within a single property.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 10%
Freshness 8%