City-Overlooking Tranquil Hotels

Keiji Ashizawa and Norm Architects Design the Bellustar Hotel

Japanese designer Keiji Ashizawa works in collaboration with Danish design studio Norm Architects to showcase their latest work -- the Bellustar Tokyo Hotel. It is meant to channel a sense of nature as it rests in the midst of the busy Shinjuku district.

It is raised 200 meters above the ground in the city's Kabukicho tower, spreading from the 45th to the 47th floor. Ashizawa tells Dezeen that "I would say that it is the tallest hotel I have worked on, a quiet hotel in the sky of Shinjuku. Since there are no nearby buildings at this elevation, there was no need to be concerned about privacy, and it feels surreal that the views from all the windows are almost always spectacular."

Image Credit: Norm Architects

Nature-inspired High-rise Hotels
Opportunity for hotel chains to create unique and peaceful experiences that offer a respite from busy urban environments.
Vertical Hospitality Spaces
Opportunity for architects and designers to create innovative spaces that maximize city views and offer a unique experience for guests.
Luxury Hotel Design Collaborations
Opportunity for designers of different backgrounds and cultures to come together and create luxury spaces that offer a unique blend of styles.

Sectors Adopting This

Hospitality
The hospitality industry can leverage this trend by incorporating natural elements into hotel design and expanding into high-rise constructions.
Architecture
Opportunity for architects to work on unique projects that incorporate high-rise design principles while creating comfortable and livable spaces.
Interior Design
Opportunity for interior designers to create luxurious and unique spaces that evoke a tranquil and peaceful aesthetic while taking full advantage of the surrounding cityscape.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 13%
Freshness 17%