Bath bombs are cherished staples in the realm of self-care that share a soothing, multi-sensory approach to relaxation and recovery.
These fizzing spheres offer more than aromatherapeutic scents, now providing bathers with immersive at-home spa experiences enriched with color therapy and skin-caring ingredients, elevating every soak into a rejuvenating journey for the mind and body. Additionally, ingredients like CBD and THC, bath bombs are helping adult athletes and everyday fitness enthusiasts alleviate muscle tension and promote post-exercise recovery.
In anticipation of World Bath Bomb Day, Lush added several new items to its portfolio of fresh handmade bath products, including its first-ever color-changing bath bomb and a bath bomb specifically made for cold-water bathing.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
