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20 Value-Focused Campaigns

From Snooze-Discouraging Apps to Couples-Only Discount Codes

— March 28, 2014 — Lifestyle
Value-focused campaigns can be explosive if done correctly. Targeting the right people with a great deal will get your product or service the attention it deserves. These campaigns show creative ways to not only offer a great deal, but also get people to bite!

It's not just about offering your product at a discounted price, it's about engaging the consumer. If you want to sell a toy, give kids the chance to play with it before they buy it. If you're offering a deal on a romantic dinner, only offer the deal to people that come in as pairs. There are a bunch of ways to attract consumers to buy your product or service that goes beyond the price. If you tie in value with an interesting campaign, you're sure to reach way more people.
5.4
Score
Popularity
Activity
Freshness
20
Facebook Cocktail Discounts
Facebook Cocktail Discounts
Bull and Bear Steakhouse Offers Reduced Prices Based on Stocks
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19
Daring Discount Partnerships
Daring Discount Partnerships
FourSquare Daily Deals Result of Strategic Collaboration
<
18
Ironic Grocery Discount Ads
Ironic Grocery Discount Ads
This Price Chopper Ad Shows You Don't Need to Sacrifice Great Food
<
17
Burst-Shaped Furniture
Burst-Shaped Furniture
The Lar Center Campaign Shows Cheap Products Don't Have to Look on Sale
<
16
Combative Discount Apps
Combative Discount Apps
The WarBot App Rewards Play with Discounts
<
15
Retail Discount Gaming
Retail Discount Gaming
Play Uniqlo Lucky Machine Online for Clothing Discounts
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14
Attractive Retail Ads
Attractive Retail Ads
The Minicuotas Ribeiro Campaign Promotes Good Sales and Better Looks
<
13
In-Store Discount Apps
In-Store Discount Apps
The Brouha App Reminds Users of Deals the Second They Step Into the Store
<
12
Couples-Only Discount Codes
Couples-Only Discount Codes
The Scandinavian Airlines 'Couple Up to Buckle Up' Promo
<
11
Weather-Based Markdowns
Weather-Based Markdowns
Momentum Madrid Devises Special Discount for Limon Y Nada Drink
<
10
Social Media Shopping Ads
Social Media Shopping Ads
Get Gap Foursquare Deals with Just a Click of the "Follow" Button
<
9
Drugstore Discount Apps
Drugstore Discount Apps
Walgreens Mobile Coupons Launches for the Holiday Season
<
8
Rebranded Value Menus
Rebranded Value Menus
Burger King is Offering Even More Options to Its Affordable Fast Food Menu
<
7
Personalized Supermarket Prices
Personalized Supermarket Prices
Kroger Rewards Gives Customers Discounts Based on Shopping History
<
6
Augmented Reality Coupon Apps
Augmented Reality Coupon Apps
Valpak Deals App Finds Nearby Discounts With Location Finder
<
5
Social Scavenger Hunt Stunts
Social Scavenger Hunt Stunts
The Peugeot Pinterest Puzzle Campaign is Creatively Engaging
<
4
Sun Dial QR Codes
Sun Dial QR Codes
E-mart Sunny Sale Campaign Uses Fun Ways to Boost Sales
<
3
Clever Coupon Billboards
Clever Coupon Billboards
James Ready Beer Gets Creative with Interactive Discount Posters
<
2
Snooze-Discouraging Apps
Snooze-Discouraging Apps
Starbucks Early Bird Offers Discounted Coffee for the Dedicated
<
1
Augmented Reality Retailers
Augmented Reality Retailers
Airwalk Invisible Store can Only be Seen Through Smartphones
<