10 Valentine's Day Marketing Campaigns

From Free Wine Texting Promotions to Love-Filled Jewelry Ad

With Valentine's Day nearly upon us, brands are launching hilarious and timely Valentine's Day Marketing Campaigns that tie into the holiday. These iconic themes range from not texting your ex-partner to a lifetime of free beer at your favorite "dive bar."

One brand with a penance for revenge is Hotels.com who will let you "literally book a dumpster for your ex." In lieu of booking a hotel, the marketing scheme invites recently single individuals to book a dumpster for their "trash ex" with a fictional booking confirmation that can be shared on social media.

For those wanting nothing to do with their ex-partners, MOVO is helping them refrain from messaging their old partners in exchange for "hooking them up" free wine. Fans 21 and older just need to text "U UP?" to 73255 to get more information.

SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 90%
Freshness 10%

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