The under-eye area is often prone to early signs of aging and dullness—this is why a rejuvenating eye serum is an important step in anyone's skincare routine. There are many options on the market, ranging from affordably priced formulas to high-end innovations that produce lasting results.
Some of the newest rejuvenating eye serums on the market include Shiseido's Ultimune Eye Power Infusing Eye Concentrate and Drunk Elephant's A-Shaba Complex Eye Serum. The former features Heart Leaf Extract, 10X concentrated extracts of ImuGenerationRED technology, and Jujuba Fruit Extract. The latter boasts 0.1% pure vegan retinol, 3% caffeine, and copper peptides. The nourishing formulas inject life into tired skin. Joah's Eye Serum Concealer also works to revive tired skin, acting "like a shot of espresso for dull under-eyes."
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
