From Reba to Seth Rogen, the March 2024 food trends reveal that celebrities and food are a match made in branding heaven.
While celebrity food pairings are nothing new, the past few weeks have been full of unique celebrity and foodservice pairings. For instance, Olivia Rodrigo recently teamed up with the cookie brand Crumbl to launch a limited-edition GUTS Cookie at all Cumbl locations within an hour of Rodrigo's performances – essentially a cookie tour to pair with her GUTS Tour. On the other hand, country legend Reba McEntire recently partnered with Sonic on the new Reba’s Sweetheart Meal, which featured the brand's all-new Chocolate Covered Strawberry Shake.
But perhaps the most noteworthy March 2024 food trend was the Dunkin' DunKings Menu, which featured DunKings donut Munchkins Skewers created in partnership with award-winning actor Ben Affleck.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
