The Internet of Things and cutting-edge innovations in the realm of portable devices make it possible for businesses to launch home renovation platforms that are assistive and convenient for individuals who are moving into a new place or are simply refreshing their abode. These applications are implemented in different ways — from the Datacolor ColorReader that is basically the "Shazam for Color" to helpful, branded interior visualization services.
One of the recurring elements in terms of high-tech home renovation platforms is the use of augmented reality. Many furniture brands are utilizing this to give consumers a sense of control and an opportunity to virtually test-drive a product in their space before making a purchasing decision.
SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 98%
Activity 97%
Freshness 9%
