The IKEA app has gone under a revamping process. It is called IKEA Place and it shows users what furniture would look like in the room they're looking to decorate. Users can scroll through the IKEA catalog to see how different furniture pieces would look and fit into a certain room. The furniture in the room is shown within 98 percent accuracy to what the real furniture would look like.
The app was developed with Apple's ARKit, which helps to create augmented reality apps on iOS. The app functions by using the phone's camera sensors to map objects in a room. Users can then decide if the furniture fits and also how the furniture looks in a certain place. The IKEA app is free for download on iOs and Android devices.
Image Credit: WIRED/IKEA
Key Themes Behind This Trend
- Augmented Reality Shopping
- The use of augmented reality to enhance the shopping experience
- Virtual Interior Design
- The use of virtual reality technology to help customers visualize and design their living spaces
- Mobile Arkit Applications
- The trend towards building mobile applications using Apple's ARKit platform
Where This Applies
- Furniture Retail
- Opportunities for furniture retailers to create unique shopping experiences using augmented reality technology
- Interior Design Services
- Opportunities for interior design services to incorporate virtual reality technology into their offerings
- Mobile App Development
- Opportunities for mobile app developers to build ARKit-based applications for various industries
