There are memberships to a range of products and services -- and then there are exclusive memberships. This collection focuses on the latter to show how creating a carefully curated group of individuals with similar interests make them feel even more privileged. This sense of privilege is what makes such exclusive memberships so enticing.
Although a simple concept, by sticking to stringent guidelines, these exclusive memberships ensure a level of quality and mystery that keeps them incredibly relevant in different societies. This sense of exclusivity is able to extend into a variety of industries as well. From members-only coffee bars to social betterment groups and even boutique gyms, there is one for every interest out in the world. As limiting as such memberships may seem, there's a flexibility to them that is incredibly beneficial.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
