Having been a longtime fan of “before and after” pictures in advertising, these innovations spotted by Trend Hunter show the versatility of this simple, but useful idea.
The cover photos below range from consumer product benefits like ear lobe preservers, to anti-drug use public service announcements, to Photoshop editing on fashion models, to heartwarming weight loss pictures.
I can only hope it’s only a matter of time before split-screen “before and after” videos start to appear on TrendHunter TV!
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 93%
Activity 78%
Freshness 8%
