Noora Abu Eitah
Producer
Toronto · Member since Feb 2008
229Published Articles
240.3KArticle Views
Noora is a Gemini award-winning producer at Secret Location, a digital agency in Toronto, Canada. She is exposed to extensive hands-on experience in project management, video production, digital storytelling and advertising.
Featured Ideas
Indoor Waterfall Advertising (Part 2)
Canal City Hotel in JapanIndoor Waterfall Displays — More businesses may adopt indoor waterfall displays to grab the attention of consumers and provide a unique interactive experience.Recovery Reality
Britney Spears 'Fly on the Wall' Reality SeriesReality Series Revival — The proposal for Britney Spears' new reality series indicates a trend of celebrities using reality shows as a platform to regain fame and popularity.Fembots Replacing Human Actors
Actroid DER-2 Stars in TV CommercialFembots as Actors — The use of fembots as replacement actors creates opportunities for innovation in artificial intelligence technology.Furniture That Blooms
The Destalt Umbrella TableNontraditional Furniture Designs — Incorporating nontraditional elements into furniture appeals to the modern consumer market, providing an opportunity for designers to develop unique and innovative designs.Edible Calorie-Free Paper
Slim ChipsCaloric Obsession — The continued obsession with calorie intake and desire for innovative ways to satisfy appetites while maintaining a desirable aesthetic creates opportunities for disruptive solutions.Amnesty International
INKMonochromatic Advertising — The success of the INK campaign highlights the potential for monochromatic advertising to create powerful and impactful messages.Simplified Product Packaging (UPDATE)
Antrepo Design Industry Designs Minimalist LabelsSimplified Product Packaging — Disruptive innovation opportunity: Streamlining product packaging to create minimalist designs that prioritize efficiency and visual appeal.Coffee Pods
The Presovar by Martin NecasDesigner Coffee Makers — Disruptive innovation opportunity: Create coffee makers that combine sleek design with innovative features and storage solutions.Targeting Youth Vanity
PBTeen Hair DryersPersonalized Design — Companies can seize the opportunity to manufacture products that come in a variety of versions, allowing consumers to choose designs that best reflect their values and interests.Giant Public Jewelry Art
Inges Idee's Shiny InstallationPublic Art Installations — Opportunity for artists and creative professionals to transform public spaces and engage with communities through innovative installations.Multifunctional Minimalist Furniture
The Tao Lounger by Colico DesignMultifunctional Furniture — The Tao Lounger by Colico Design demonstrates the trend of multifunctional furniture that can serve multiple needs in small spaces.Impractical Kitchen Gadgets
The Industrial-Strength Lemon SqueezerUnconventional Kitchen Gadgets — Disruptive innovation opportunity: Design and create kitchen gadgets that challenge traditional functionality and offer unique user experiences.Q&A with Noora
What is unique that's not in your bio?
I have a strong sense of intuition and mix dreams with reality as they influence one another. I love my job and mainly discovering new ways of producing digital stories. How users react and interact with online applications fascinate me.
I love abstract photography, art and surprisingly enough, reality television.
What's your favorite accomplishment?
Winning a Gemini Award in 2011 for Storming Juno Interactive: www.stormingjuno.com
How do you define cool?
Being cool makes you stand out from others. What's cool to me are things that only few of us can understand and appreciate. Cool is original, beautiful, mysterious, and its depth holds many layers.
What is your secret to uncovering trends?
The secret to uncovering cool is being aware. Aware of human interactions, behaviors, and emotions. Studying those elements will help you predict a trends before they become a reality. You need to keep studying, reading, listening and watching ,because trends have short life spans.
The most challenging way to uncover trends is by starting them your self.
What do you enjoy most about Trend Hunter?
I enjoy the variety of topics and trends. I like the sense of community it brings, as trend hunters get rewarded for their work, in cash value through ad revenue and exposure on the site on the community page, and now on THTV.
What is your favorite trend?
My favourite trend is Architectural Romance Photography.
What are your tips for writing a juicy post?
Keep it original, insightful, personal, and interesting to read.
How do you reset to be creative?
I like to watch a lot of video before I start searching for trends. I usually watch tv shows like The Office, or go on the Top Ten Video Chart to watch the top viral videos of the day, they usually inspire me. I like to be in a happy zone before I go on trend hunter.
What inspires or excites you?
great tv ads and abstract photography.
Predict something awesome for 2020?
The internet becomes one with Cinema.