Ady
Floyd

Social media and AI technology are reshaping the culinary and experiential dining scene. As culinary experimentation gains momentum and a growing fascination with flavors and dining encounters captivates the public, brands in CPG, dining, and the flavor industry need to harness technology to adapt to shifting consumer demands.

In order to understand the future of retail, forget what you think you know about siloed, multi-channel approaches, and accept that omnichannel – the creation of seamlessly interchangeable platforms across all entities – is the foundation for successful retailers. How is omnichannel being executed?

Inspecting the motivations behind consumers’ purchasing behaviors, and what it means to offer a purposeful retail experience. This presentation explores how a need for eco-consciousness, experience, and curation has changed the world of retail. The goal is to have you and your team walk away with a more customercentric view of retail.

Learn about how opposing trends are competing to shape consumer psychology and behaviour. This presentation explores the concept of trend tensions; opposing trends born from a singular consumer desire or psychological need. Now that shifts in consumer desire happen faster and in a more polarizing way than ever, how is your brand plugging into major cultural shifts?

Consumers of all sorts are prioritizing unique, worthwhile experiences over products. We dive into the evolution of entertainment expectations across travel, nightlife, leisure and all things fun. This session adds color to any customer portrait, diving into consumer behavior beyond generation and purchasing habits, and into motivations.

In a post-pandemic world, consumers will be making up for lost time in way that dramatically impacts leisure and tourism. More importantly, the best way to learn what consumers really want is to understand what they do in their leisure time and why. This presentation explores the internal and external motivators behind what consumers define as fun today.

Explore case studies of how the most innovative people productionize out-of-the-box thinking with their teams. This presentation consists of a curated list of actual best practices, created and used by the world's top innovators. These best practices are organized around the concept of imagined orders -- hierarchies we put in place throughout our daily lives.

This presentation looks at the greater implications of smart technology, with a special focus on AI and robotics across multiple categories. In the digital age, brands from all categories are expected to leverage technology. How can your company stay connected, literally and figuratively?