The KFC Ultimate BBQ Fried Chicken Sandwich is arriving nationwide at participating locations in the US after a successful test run in Florida to provide consumers with a convenient, barbecue-inspired menu item. The sandwich features a piece of the brand's Extra Crispy 100% white meat chicken filet that's topped with crispy fried onions, hickory smoked bacon, honey BBQ sauce, melted cheese and pickles. Served on a brioche bun, the sandwich balances the flavors and textures of barbecue fare to allow for it to be enjoyed anytime of day.
The KFC Ultimate BBQ Fried Chicken Sandwich is being launched with a promotion created in partnership with Going.com. Lucky participants will get the chance to win a dream vacation for two to Aruba.
Barbecue-Inspired Chicken Sandwiches
The KFC Ultimate BBQ Fried Chicken Sandwich Arrives This July
Trend Themes
1. Convenient Barbecue-inspired Menu Items - The success of the KFC Ultimate BBQ Fried Chicken Sandwich test run suggests a demand for convenient barbecue-inspired menu items.
2. Flavorful Sandwich Combinations - The combination of crispy fried onions, hickory smoked bacon, honey BBQ sauce, melted cheese, and pickles in the KFC Ultimate BBQ Fried Chicken Sandwich highlights the appeal of unique flavor combinations in sandwiches.
3. Promotions in Partnership with Travel Platforms - The promotion of the KFC Ultimate BBQ Fried Chicken Sandwich in partnership with Going.com showcases the opportunity to collaborate with travel platforms to create engaging promotions and attract customers.
Industry Implications
1. Fast Food - The success of the KFC Ultimate BBQ Fried Chicken Sandwich highlights the potential for introducing barbecue-inspired menu items in the fast food industry.
2. Sandwich Shops - The unique flavor combination in the KFC Ultimate BBQ Fried Chicken Sandwich presents an opportunity for sandwich shops to experiment with ingredients and create innovative menu items.
3. Travel and Tourism - The partnership between KFC and Going.com to promote the KFC Ultimate BBQ Fried Chicken Sandwich demonstrates the potential for collaborations between food brands and travel platforms in the travel and tourism industry.