Doritos has partnered with Netflix ahead of the Stranger Things Season 4 release.
This 80s-themed commercial offers chip buyers a multidimensional fan experience. By scanning the QR code on the bag, fans can experience a virtual concert and see the most prominent names of the eighties era. These include Soft Cell and The Go-Go's as well as current day artist Charli XCX whose music draws heavy inspiration from the era.
The brand calls this 'Live From The Upside Down' concert, saying a tour bus driving towards Doritos Music Fest 86 crashed, sending all onboard musicians into an alternate realm.
The soon-to-be-released flavor is the Doritos 3D Crunch Three Cheeses chip. Fans can look for the unique Live From The Upside Down bags now. The Stranger Things series will premiere its season 4 on Netflix on May 27, 2022.
Multidimensional Fan Experiences
Doritos Partnered with Netflix Ahead of Stranger Things Season 4
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