Michelle Phan and Em Cosmetics introduce the Portrait Mode Setting Powder, a pressed finishing powder designed to emulate the performance of loose powder while delivering a soft matte finish. The product promises to blur the appearance of pores and improve one's skin texture while providing long-lasting wear and oil control. The pressed finishing powder is said to deliver a soft blurring effect akin to a digital filter.
The Portrait Mode Setting Powder includes various nourishing ingredients that make it multi-purpose. The formula incorporated honey as a key ingredient, alongside Squalane, Vitamin E, Glycerin, Silica Powder for pore blurring, and Corn Starch for oil absorption. Marketed as an essential for achieving a natural no makeup/makeup appearance, the pressed finishing powder also comes in an elegant and eye-catching packaging aesthetic.
Elegant Pressed Finishing Powders
Michelle Phan & Em Cosmetics Debut Portrait Mode Setting Powder
Trend Themes
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Industry Implications
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