Fans of PEBBLES breakfast cereal can now conveniently enjoy their favorite flavors outside of breakfast time with the brand-new PEBBLES Shake Ups! that combine cereal pieces and marshmallow bits. As the brand describes, these new products "are shaking up the snacking game and are perfect for those that love to snack on their favorite cereal but need a more convenient option."
The anytime cereal snacks are being introduced in a pair of fun flavors, including PEBBLES Shake Ups! Cocoa Explosion with boulders, chocolate honeycomb cereal and marshmallow pieces, as well as PEBBLES Shake Ups! Sweet & Salty with Birthday Cake PEBBLES boulders, waffle crisp cereal and salty pretzel pieces. These ready-to-eat cereal snacks are packaged in small individual bags that are ready for taking, sharing and enjoying on the go.
Anytime Cereal Snacks
PEBBLES Shake Ups! Share a New Way to Enjoy a Taste of Breakfast
Trend Themes
1. Anytime Cereal Snacks - Introducing anytime cereal snacks to appeal to consumers who love snacking and breakfast cereals.
2. Convenient Snacking Options - Providing more convenient snacking options to breakfast cereal lovers.
3. Cereal-based Snacks - The introduction of cereal-based snacks that can be consumed anytime, anywhere.
Industry Implications
1. Food and Beverage - The food and beverage industry has an opportunity to introduce more convenient and snackable versions of their products.
2. Packaging - The packaging industry can collaborate with food companies to develop more portable and mess-free packaging for on-the-go snacking.
3. Retail - Retailers can create new shelf spaces for convenient snacks like anytime cereal snacks, which offer an entirely new category of snacking options.