MorningStar Farms Riblets are arriving in retailer freezer aisles this spring as part of their revival to provide vegan and plant-based consumers with a delicious way to satisfy their craving for ribs. The product will be available starting in spring 2024, and will come in two flavors including Korean BBQ and Sweet BBQ, which are both ready to cook and come in trays of two riblets each. The Riblets are reported to be packed with 26-grams of protein with 210-calories to give then a nutritious profile that's great for incorporating into any meal as a lean protein option.
The MorningStar Farms Riblets will be priced at $8.79 and are crafted with natural ingredients to further increase their appeal for health-conscious consumers.
Vegan-Friendly Rib-Inspired Meats
MorningStar Farms Riblets Will Come in Two Tasty Flavors
Trend Themes
1. Plant-based Meats - The rise of plant-based meats is providing a disruptive innovation opportunity for companies like MorningStar Farms to cater to the growing vegan and plant-based consumer market.
2. Vegan Convenience Foods - The development of vegan convenience foods like MorningStar Farms Riblets offers a disruptive innovation opportunity to provide tasty and nutritious options for on-the-go consumers looking for plant-based alternatives.
3. Protein-packed Alternatives - The demand for protein-packed alternatives is creating a disruptive innovation opportunity for brands like MorningStar Farms to offer vegan options such as their Riblets, which provide a nutritious and flavorful alternative to traditional meats.
Industry Implications
1. Plant-based Food - The plant-based food industry has the potential to be disrupted by the introduction of vegan-friendly rib-inspired meats like MorningStar Farms Riblets, meeting the needs of individuals looking for sustainable and ethical food options.
2. Frozen Food - The frozen food industry can tap into the growing demand for plant-based products and convenience foods by incorporating vegan options like MorningStar Farms Riblets, offering a new and appealing option to health-conscious consumers.
3. Alternative Proteins - The alternative protein industry can be disrupted by offerings such as MorningStar Farms Riblets, providing a flavorful and protein-rich alternative to traditional meat products for individuals seeking a more sustainable and ethical diet.