The International Delight Cinnamon Churro Iced Coffee is a new morning beverage product arriving on store shelves to offer consumers an easier way to access premium iced coffee from home. The iced coffee features a coffee base infused with real milk and cream along with the sweetness of churro-inspired flavor to give the drink a dessert-like taste. The coffee comes in 64-ounce cartons priced at $5.49, which allow the consumer to portion out the exact amount they'd like rather than dealign with single-serve alternatives.
Vive President of Marketing Kallie Goodwin commented on the International Delight Cinnamon Churro Iced Coffee saying, "We are thrilled to give our fans the ability to indulge in the delectable treat any season for any reason, right from the comfort of their home with International Delight Cinnamon Churro Iced Coffee."
Premixed Churro-Flavored Coffees
International Delight Cinnamon Churro Iced Coffee is Flavorful
Trend Themes
1. Churro-flavored Beverages - Opportunity for beverage companies to offer churro-inspired flavors in their products and attract consumers looking for unique tastes.
2. Convenient Home Coffee - Opportunity for coffee companies to create easy-to-use, pre-made coffee and iced coffee products that can be enjoyed at home.
3. Dessert-inspired Beverages - Opportunity for beverage companies to explore new flavors inspired by dessert items and offer unique taste experiences to consumers.
Industry Implications
1. Beverage - This shows the opportunity for the beverage industry to explore flavored beverages and deliver flavored products to the market.
2. Packaged Foods - Packaged food companies can create new product lines that combine sweet treats with convenient meals and snacks.
3. Retail - Retailers can capitalize on the trend for on-the-go or at-home consumption by stocking shelves with pre-made coffee and single-serve snack options.