Sports fans no longer need to spend on extensive TV cable packages, for sports streaming options are on the rise, requiring you to pay for only the games that you watch—if you have to pay at all. Cable cutters certainly won't miss out, even if they give the pub TV a pass.
Since subscribing to a sports channel can often be quite expensive, apps like NHL's GameCenter and WatchESPN help to make the most of a cable plan by offering access to live video content from mobile devices.
Those who have chosen to take the plunge into cord cutting will be pleased to find out that this year, NBC will be offering a livestream of the 2015 Super Bowl online for free—that's a total of 11 hours worth of content, including the pre-game show, half-time show and one of its regular TV programs afterwards.
15 Sports Streaming Innovations
From Football Streaming Sites to Accessible Channel Subscriptions:
Laura McQuarrie — Jan 30, 2015 — Tech
15
Inexpensive Media Streaming Boxes
The 'NOW TV' Box Offers an Inexpensive Streaming Solution
14
Digital Sport Subscriptions
The ESPN Online Subscription Service Grants Live Web Access to Cricket
13
Livestreaming Sports Apps
The New ESPN App Features Self-Contained Streaming Functionality
12
Convenient Cricket Streaming Services
Willow TV Lets Cricket Fans Enjoy the Action Online
11
Social Media Sports Streams
Facebook Will Livestream March Madness Festivities from SXSW 2015
10
Multi-Mobile Streaming Services
Mobibase Offers Content on Multiple Channels and Mobile Devices
9
Football Streaming Sites
Yahoo is Going to Stream a Regular NFL Game to Gauge Global Interest
8
POV Hockey Cameras
The NHL-GoPro Deal Will Help Fans Take In the Action From Players' Perspectives
7
Revamped Sports Apps
The New SportsCenter App Has a New On-Air Broadcasts Feature
6
International Streaming Tools
The TuneIn Radio Applications Gives Users Access to Global Channels
5
Hockey Streaming Apps
NHL GameCenter Lets You Personalize Your Sports Streaming Experience
4
Accessible Channel Subscriptions
HBO Now Offers a Quality Streaming Service on Multiple Platforms
3
In-App Football Streaming
NBC is to Offer Live-Stream Super Bowl Video Content For Free Online
2
Dedicated Football Apps
The New Orleans Saints App Lets You Stay On Top Of Team News
1
Sports Streaming Apps
The WatchESPN App Lets You Watch Live Sports on a Mobile Device
Related Ideas
Premium Gaming Subscription Services
PlayStation Plus Expands Access to Recent Blockbuster Titles
Cloud Gaming Expansions
Nvidia's GeForce Now Brought Game Streaming to Amazon Fire TV
Streamlined Vehicle Subscription Tiers
Stellantis Unveils a New Approach to Its Vehicle Services
Soccer Game Updates
EA SPORTS FC 26 Released The World's Game Update for International Football
Portable Streaming Sticks
Amazon’s Fire TV Stick HD is Built for Travel with Alexa+
Collectibles Licensing Promotions
FIFA & Fanatics Signed Its Long-Term Exclusive Collectibles Deal
Group Chat Meetups
Heineken's Group Chat Bar Experience Unites People in Person
Cross-Network Playoff Promotions
NHL and Multiple Broadcasters Launch a Playoff Marketing Campaign
Data-Driven Sports Culture Ads
Air Transat's OOH Campaign Compares and Contrasts Ticket Prices
Budget TV Antennas
The Best Buy Essentials Antenna Unlocks Local Channels
Immersive Soccer Hubs
adidas Unveiled its Toronto Brand Hub for the FIFA World Cup
Telecom Event Ticket Campaigns
Verizon and David Beckham Teamed Up for the FIFA World Cup 2026
Beer Brand Campaigns
AB InBev Launched Its 'Cheers to Bars' Campaign for the FIFA World Cup 2026
On-Flight Live Television Streaming
United Airlines and DIRECTV Partner to Offer a New Service
Football Food Delivery Promotions
The ALDI SOS Big Game Bundle is an Uber Eats Exclusive
Dedicated Social Event Apps
TikTok Pro Events is Arriving Ahead of the 2026 FIFA World Cup
American Football-Focused Venue Initiatives
Topgolf Ligns Itself with the American Football Season
Satellite-Powered TV Streamers
The Manhattan S4-R Freesat 4K TV Recorder Arrives This Month
Sporty Drinking Accessories
The Miller Time MVP Matchball Holds Up to a Dozen Miller Lites
Dual-Sided Sports Scarves
FanDuel's Dual Fan Scarves Help Enthuaists Represent Two Countries
Golf Tournament Sponsorships
T-Mobile Powered the 2026 PGA Championship With Its 5G & AI Tools
QSR In-App Football Games
Wendy’s and FOX Big Noon Launch the 'Tendy Toss' In-App Game
Event-Ready Travel Kits
UGREEN Bundles Tracking and Charging Tools for Sports Fans
Handheld Game-Streaming Consoles
The Acer Nitro Blaze Link Offers a Cost-Conscious Alternative
Gaming Console Leasing Services
The PlayStation 5 Subscription Service is £9.95 Per Month
World Cup Payment Campaigns
Visa Launched Its Tap In FIFA World Cup 2026 Campaign
Smart Sports Lighting Features
Philips Hue Sports Live Syncs Smart Lights with the Match Action
Virtual Live-TV Experiences
DIRECTV Launches Its DIRECTV on Meta Quest Viewing
Browser Gaming Platforms
Unblocked Games Lets Users Play Quick Games Anywhere With No Restrictions
AI-Enhanced Sports Clubs
IBM's AI Sports Club Transforms Physical Game into Data-Driven Broadcasts
Unified Entertainment Super Apps
Disney Is Building Its Disney+ Super App
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
Football-Focused Brand Platforms
Pepsi Football Nation Seeks to Unify the Brand's Partnerships
Playful Hockey Campaigns
Beard in a Box Campaign Lets Hockey Fans Join the Playoff Beard Tradition
Corporate Travel Trends
Navan Reported Its Corporate Booking Data for FIFA World Cup Host Cities
Athlete-Backed Beverage Campaigns
PepsiCo and NFL Players Debut 'Tailgate Crashers'
RGB-Themed Pop-Up Activations
Hisense Debuted a Pop-Up FIFA Activation at Hudson Yard
Gamified Soccer-Tied Pizza Promotions
Domino's Launches an In-App Game Called Soccer Shoutout
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Consolidated Streaming Service Plans
Paramount Will Merge HBO Max and Paramount+
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Live Trading Crypto Streams
Binance enables real-time trades during livestream sessions
Sports-Themed Grooming Tools
Gillette and the NFL Launch GilletteLabs Official NFL Licensed Razors
Olympian-Backed Livestream Events
Walmart Hosted Her Day Made Easy With Laurie Hernandez and P&G
High-Res Streaming Sticks
Roku’s New Streaming Stick Line Refreshes Compact 4K Playback
Timely Pizza Promotion Incentives
Domino's Pizza Marks the Super Bowl Season with Special Deals
Lighting-Focused Viewing Party Campaigns
Govee Partners with Tim Howard for Unstoppable Fun
Localized Game-Day Food Activations
Martha Stewart Joins Pepsi’s Bay Area Local Eats
Value-Focused TV Subscription Services
Sling TV Launches a New, More Flexible Pricing Structure
Virtual Watch Parties
Together Watch Enables Synchronized Streaming And Chat With Friends Online
Video Podcast Expansion
Netflix and iHeartMedia Bring Video Podcasts to the Streaming Platform
Streaming Service Brainteaser Games
Netflix Puzzled Will Feature Show-Themed Puzzles
Upgraded Streaming Platforms
NESN Unveiled a Significant Upgrade to NESN 360 Streaming Platform
Playing Field Pizza Boxes
Pizza Pizza's Pitch Party Pizza Creates a Tabletop Soccer Experience
Fan Streaming Platforms
Deltatre NEXUS Powers New Zealand Rugby's With Their Digital Fan Hub
Collective Viewing-Celebrating Ads
Hisense Debuts 'Innovating a Brighter Life' for FIFA 2026
Ice Shortage-Tackling Brand Campaigns
VEVOR Debuts the Free Ice for Game Nights Activation
Pizza Brand Hockey Podcasts
Bandwagon Hockey Coach is New Podcast from Pizza Hut Canada
Interactive Esports Viewing Platforms
Thunderpick and Oddin.gg Launched 'BetPeek' for Esports Fans
Football-Focused Venue Marketing Campaigns
Dave & Buster's Delivers on Social Atmosphere & Dining
Inclusive Football Content Partnerships
NFL and The GIST are Engaging Millennial & Gen Z Women
Linked Streaming Profiles Feature
Disney Introduced Its Hulu Profile Linking On Disney+
Arcade Football Mobile Games
FIFA Heroes Launched Its Fast-Paced 5v5 Arcade Football Game
Online Gaming Portals
Best Website Games Offers Accessible Browser-Based Games Anytime
World Cup Travel Packages
Raffles Boston Offers a Luxury World Cup Stay with Helicopter Transfers
Soccer-Themed Cruise Experiences
Princess Cruises Will Deliver the 2026 FIFA World Cup Coverage
Streaming Sports Subscriptions
Roku Added FOX One as Its Premium Subscription on The Roku Channel
Soccer-Focused Official Snack Campaigns
Lay’s Ran the Lay’s Fan of the Match Opportunity
Modular Streaming Channel Plans
YouTube TV Introduced 12 Cheaper Channel Packages
Personalized Telehealth Service Platforms
Enhanced Reports Success of the Inaugural Enhanced Games
Stadium Stay Experiences
Marriott Bonvoy Introduces a World Cup Final Sleepover Suite for Fans
Sports Advertising Moments
Genius Sports Found Emotional Sports Moments Can Double Ad Recall
Soccer-Themed Entertainment Events
Sky Zone Turns Global Soccer Excitement into Active Play
Sporting Event-Focused Experiences
Dave & Buster's Spotlights the Big Game Ticketed Experience
Fan Culture Activations
StubHub Launched Its World Cup Cuts a Multi-City Barbershop Campaign
Mobile Sports Simulation Gaming
MLB The Show Brings Team Building and Gameplay to Mobile
World Cup Hospitality Kits
Newark’s ‘Stay & Play’ Packages Turn Hotels into FIFA 2026 Fan Hubs
World Cup Radio Agreements
FOX Sports & iHeartMedia Have Partnered to Air 104 World Cup Matches
Sports Fandom Beauty
E.l.f. Creates Immersive Beauty Experiences Around Global Soccer
Game-Day Score-Inspired Giveaways
It's a 10® Haircare Ran a Giveaway Tied to the Super Bowl
Branded Content Partnerships
LG Electronics and Fantasy Life Renew and Expand Their Partnership
Social-First Hosting Campaigns
Out Host with Hisense Responds to the Rise of Home Viewing Parties
Club-Owned Digital Hubs
Arsenal Launches the Arsenal Media Platform
World Cup Gaming Contests
Splash Sports Launched Its $3M World Cup Survivor Contest
Interactive Soccer Viewing Experience
PubNub Partners with DAZN for FIFA Club World Cup 2025™
Streaming Shopping Channels
QVC and HSN on Philo Will Be the Only Two Livestream Shopping Channels
Limited-Edition Football-Inspired Lifestyle Capsules
Aviator Nation Pays Homage to Super Bowl LX
Second-Screen Sports Entertainment Platforms
Dream11 Enhances Fan Engagement with Watch-Alongs
Movie Streaming Apps
Moviepad Offers Free Streaming With Personalized Recommendations And Filters
Self-Aware Big Game Ads
Fanatics Sportsbook's First-Ever Super Bowl Spot is 'Bet on Kendall'
Lifestyle Gaming Ecosystems
Nintendo Extends Music Access Beyond Its Consoles
Youth Sports Commerce Platforms
Perfect Game Selected Vivenu to Unify Its Commerce Operations
Creator-Led Live Commerce
AliExpress Uses Livestreams to Showcase Verified Brands
Digital Soccer Platforms
CONCACAF Launched Its New Digital Platform Powered by Deltatre FORGE
Subscription Management Apps
Reko Helps Users Track and Control All Subscriptions in One Place
IP-Based Kids Games
Netflix Turns Shows into Play Experiences
Converged Streaming Service Bundles
Vodafone Spain Debuts a New Converged Home Bundle with Netflix
Social Media-Inspired Streaming Apps
The Netflix App Feed Will Introduce a TikTok-Like Style
Cross-Platform Memberships
Xbox and Discord bundle gaming and social benefits
Expanded Game-Streaming Functionalities
Xbox Announced PC Support for its Game Streaming
24/7 Crafting Channels
CraftsyTV is Now Streaming as a Free, Ad-Supported Samsung TV Plus Channel
Tournament-Wide Ticket Initiatives
Airbnb Gives World Cup Fans a Chance to Receive Free Tickets
Live Sports Jackpots
Budweiser Launched a Real-Time NHL Goal-Tracking Jackpot in Quebec
Bundle Streaming Subscription Plans
Philo Introduced the Philo Bundle With AMC+ and HBO Max
Centralized Basketball Information Platforms
Roto Sports Inc Debuts the RotoWireNBA Platform
Nostalgic Boy Band Commercials
T-Mobile Tapped Backstreet Boys for the Super Bowl This Year
ASL-Supported Soccer Matches
Fifa Offers American Sign Language (ASL) Interpretation Services
Gaming Payment Partnerships
EA Sports and Visa Partnered on Its In-Game Rewards for FC Players
Sports Streaming Platforms
EvoSports Streaming Lets Users Capture And Share Live Sports Moments
Subscription Tracking Tools
Bills Helps You Track Subscriptions And Stay On Top Of Your Budget
Game-Changing Sports Fan Experiences
Telstra Touch and Track Technology Debuts at Marvel Stadium
Basketball-Focused Digital Membership Platforms
Canada Basketball Has Introduced Unify+
Curated Subscription Tracking Platforms
'SubWatch' Helps Users Manage Subscriptions Proactively
Crypto Payment Deposits
Paysafe Has Found 83% of US Bettors Want Crypto Sportsbook Deposits
Ad-Free Streaming Subscriptions
Roku Expands Howdy Streaming Service to Prime Video Channels
Engaging E-Soccer Video Games
Betby Announced Two New Soccer Titles for its Portfolio
Sports Media Partnerships
PrizePicks Has Become the Presenting Partner of HMA's Full Network
Points-Powered Sports Travel
point.me Helps Fans Use Rewards for World Cup Travel and Tickets
Sports Tournament Managers
Tourny Streamlines Sports Tournament Management With Real-Time Updates
Second-Screen Golf Experiences
IRCODE’s Player Profiles Connect Fans to On-Screen Athletes
Sports Highlights Platforms
Snack Sports Delivers Curated Highlights Without Social Media Pressure
Subscription Tracking Apps
Rocket Manages All Your Subscriptions and Avoid Surprise Charges
Subscription Manager Tools
Subbbed Helps Track Subscriptions With Alerts and Spending Analytics
Fantasy Sports Apps
bet365 Launched Its Free-to-Play Fantasy Sports App Ahead of World Cup 2026
Pixelated Baseball Broadcasts
'Ribbie' Turns Baseball Stats into Animated Visuals
Operations-Enhancing AI Tools
NFL and Microsoft Extend Their Long-Standing Collaboration
Community-Focused Football Games
'Maximum Football' is a New Live-Service Sports Title for Fans
Multi-Year Ticketing Partnerships
SailGP and Fever Strive to Streamline the Ticketing Process
Prediction Market Integrations
Polymarket and Parti.com Embedded Live Trading Into Livestreams
Low-Cost Streaming Services
Roku Howdy Offers Ad-Free Streaming for $2.99 Per Month
Digital Scoreboard Solutions
ScoreboardTV Turns Apple Devices Into Affordable Sports Scoreboards
Live Event Fan Platforms
SeatGeek Launched Its Game Day Your Way to Unify Stadium Fan Data
Sports Prediction Exchanges
DraftKings Has Launched DKeX Inside Its Unified Sports App
Racing Companion Apps
Pit Stop Helps Fans Track Formula 1 Races, Timings, And Standings
Sports Streaming Hubs
Bet Caddy Tracks Bets And Streams Games Instantly On Your Device
Football Season Retailer Snacks
7-Eleven Game Day Snacks Offer a Variety of Options
Smarter News Consumption
NewsBang Makes Staying Informed Easier And More Interactive
Stadium Fan Festivals
FIFA Turns the LA Coliseum into a Multi-Day Fan Experience Hub
Expanded Entertainment Web Apps
Proximus Launches a New Web App for its Pickx TV Experience