Multi-Year Ticketing Partnerships

SailGP and Fever Strive to Streamline the Ticketing Process

SailGP, an international sailing competition featuring national teams in high-speed foiling catamarans, has established a new multi-year worldwide partnership with Fever, a platform specializing in the promotion and distribution of tickets for live events. Under this arrangement, which is scheduled to commence with the 2026 season and extend for three years, Fever will assume the role of the league's Official Ticketing Partner.

The core objective of the alliance between SailGP and Fever is to utilize the latter company's digital infrastructure and its extensive network of users to simplify the process of finding and purchasing tickets for SailGP events. Officials from both organizations have stated that this collaboration is intended to enhance the overall fan experience by making the races more discoverable to a broader global audience and by streamlining access through modernized ticketing technology.

Image Credit: SailGP

SCORE
3.2 out of 10
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50% Men50% Women
MARKETTop markets: North America
GENERATION
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