A guy can never have too many pairs of undies, so if you have a few guys on your Christmas gift list, you might want to consider getting them some nice underwear. Personal taste might vary when it comes to sweaters and shirts, but a nice pair of Calvin Klein undies is sure to make any guy happy.
However, Calvin Klein is not the only option these days. Here at Trend Hunter, we have been tracking numerous innovations from emerging brands that have transformed underwear into a fashion and social statement, so we can help you be a bit more creative.
We have club-friendly glow-in-the-dark and eco-friendly creations from AussieBum that are made from bamboo. AussieBum is famous for their WonderJock underwear, which is the equivalent of a Wonderbra and will keep a man’s ego satisfied no matter how big or small his package is. And for even more vain guys, you can get the new Flashback by Andrew Christian, which gives guys that alluring bubble-butt.
Check out the cluster below for these and more male underwear innovations and ideas.
36 Underwear Innovations & Gift Ideas For Guys
34
AussieBum Wondercup
The Wonderbra of Men's Swimwear
33
Male Lingerie
Metrosexuality Underwear
32
MySpace Inspired Fashion Ads
Diesel Intimates Campaign
31
Hot Girls Dress & Act Like Guys (UPDATE)
New JBS Mens Underwear Ads
30
Wonderbra of Men's Swimwear (Follow-up)
AussieBum Sells 250,000 Wonderjocks
29
Men's Lingerie (UPDATE)
Vizeau Sexy Skivvies
28
Men's Lingerie
Ginch Gonch is Victoria's Secret of Men's Fashion
27
Body Graffiti Underwear Editorials
‘CK Teen Screen Grabs' by Brett Lloyd
26
Discotastic Male Underwear
These Limited-Edition Undies Let You Rock Gold Like an Olympian
25
Lace Underwear for Men?
Chad White by Ruven Afanador Rocks The Trend
24
Soccer Players as Strippers
David Beckham for Emporio Armani Underwear
23
Ultra Low Cut Swim Shorts For Men
New From AussieBum
22
Eco Underwear (Update)
Aussiebum Bamboo Boxers
21
Bubble Butt Undies (UPDATE)
The Flashback for Men
20
Iconic Underwear Tribute
Calvin Klein's 25th Anniversary Ads
19
Zooming in on Privates
Diesel Intimate 2009 Campaign Is Fashionably Edgy
18
Breakable Packages
MoevereJean Underwear Encourage You to ‘Break The Rules'
17
Extreme Fashion Stunts
Sela "Together Forever" Commercial
16
Fashion ParAdies
James Corden As David Beckham For Armani
15
More Rugby Fashion
Just Cavalli Underwear Ad
14
Political Underwear
Obama '08 Boxer Brief
13
Stripping as Political Support
Soap Stars on Daytime for Obama
12
Musical Underwear
Store Your Tunes in iBoxers For Boys & Girls
11
Flashvertising
Risque Campaign for Eggo Men's Underwear
10
Match-Making Underwear Ads
Interactive Bjorn Borg Campaign
9
Luxury Underwear for Men
O Boxers by Analisa and Cyn
8
Romantic Men's Underwear
AussieBum Brings ‘Cupid' & ‘Arrow' for Vale
7
Glow In The Dark Underwear
Glo by AussieBum
6
Y Front Men's Undies
Retro Underneath It All At Urban Outfitters
5
Soy Underwear
2Xist Gets Organic
4
Fun Underwear Commercials
Kmart "It's More Fun in Your Undies" Ad
3
Quick-Dry Underwear
Ex Officio for Adventurers
2
Recruiting Viral YouTube Stars
Bonds Commercial Stars Freestyler
1
Oversized Briefs
Calvin Klein Underwear Ad
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Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Foil-Wrapped Socks
Sockdoms are Provocatively Packaged Novelty Sock Designs
Velvety Soft Mens Undergarments
SKIMS Men Features New Snug Comfortable Undergarments
Cozy Collaborative Autumn Fashions
The Buck Mason x Eddie Bauer Collection is Comfortable
Warming Winter Shorts
Hot Pocket Shorts Have an Insulated Cargo Pocket
Convenient Underwear Travel Organizers
Have A Rest's Organizer Has an Adorable Aesthetic
Inclusive Eco-Conscious Intimates
Woxer Unveils Eco-Friendly Spring/Earth Month Collection
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Biodegradable Kid's Underwear
Nudies Essentials Caters to Toddlers & Girls with the Nubies Line
Circulation-Promoting Sleepwear Lines
Hologenix and DAGi Debut a Collaborative Sleepwear Line
Cheeky Men's Lingerie
Skull & Bones Offers Surprise Openings and Unique Cutouts
Spring-Ready Shapewear Collections
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Ulta-Luxurious Hydration Gift Sets
Augustinus Bader's Limited-Edition Set Features Best-Sellers
Classic Genderless Apparel
The UNIQLO U 'Essentials with a Point of View' Launches on October 6
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Teen Menstrual Underwear
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Chic Graphic-Adorned Loungewear Collections
DGK Boasts Comfortable Streetwear with Graphics
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Vintage Blanket Shirts
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Solution-Based Menswear
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Softly Tailored Sensual Fashion
Edward Cuming Launches His New THIRSTY! Collection For SS23
Sci-Fi Film-Inspired Fashion
sacai Honors Christopher Nolan with the Interstellar Collection
Luxurious Men's Grooming Gift Sets
Dans Un Jardin Introduces Luxurious Men's Grooming Gift Sets
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
3D Contouring Boxers
Manmade's THE BOXER BRIEF Offers Premium Comfort and Fit
Collaboration American Brand Sleepwear
The Macy's x Gap Collection Has Options for Men and Women
Cheeky Wallet Designs
Thomas Finney Designs a Minimalist and Playful Condom Wallet
Eco-Conscious Luxurious Undies
Subset's Cozy Essentials Offers Comfort Without Compromising Style
Ultra-Contemporary Golf Apparel
Malbon Golf Debuts a Range of Chic and Stylish Golf Apparel
Modernism-Inspired Fall Apparel
UNIQLO and JW Anderson Deliver Minimalist-Friendly Winter Staples
Sustainable Personalized T-Shirts
The Cottongin Bravery Edition Tailored T-Shirt is Ultra-Soft
Chic Streetwear Fashion Collections
Homme+Femme Recently Debuted Its Spring/Summer 2023 Line
Sustainable Merino Wool Apparel
Mack Weldon Expands Its Innovative Tech Merino Collection
Reusable Period Underwear
DIVA Introduces Revolutionary Reusable Period Underwear
Advanced Infrared Socks
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Everyday Underwear Sets
This Collections Offers Matching Underwear with Comfort and Style
Travel-Ready Lifestyle Fashion
Christophe Lemaire Drops Essentials with a Point of View Series
Sustainable Comfort-Focused Bras
ThirdLove Spring Collection Embraces Comfort and Sustainability
Chic Sustainable Underwear Brands
Subset Formerly Known as Knickey, Launches in North America
Chic Lace Slip Shorts
Bloomers Intimates Offers a Diverse Selection of Lightweight Lingerie Pieces
Gen Z-Targeted Sleepwear Brands
The Children's Place Recently Launched the PJ Place Brand
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Tailor-Made Perfume Gift Sets
Dolce & Gabbana Introduces Four Gift Sets This Holiday Season
Bold Statement Boxers
KSUBI Recently Launche the New Royalty Boxer Briefs
Sustainable Gray Sports Apparel
Nike Launches its Innovative 'Nike Forward' Apparel Range
Contemporary Layering Pieces
UNIQLO Canada Introduces Modern Layering for Fall and Winter
Inclusive Swimwear Collections
Onewith Swim Boasts a Patent-pending Design
Luxurious Branded Undergarments
The New Prada Underwear is Meant to be Worn on Its Own
Cheeky Holiday Collections
Fruit of the Loom Introduces the Conversation Stoppers Collection
Festive Skincare Stocking Stuffers
Burt's Bees Modest but Well-Designed Holiday Line Just Dropped
Technical Wilderness-Ready Activewear
The Huckberry x Proof 72-Hour Collection is Durable
Unexpected Men's Jacket Collections
New York Men’s Day Featured Canadian Title Sponsor Nobis
Understated Luxury Menswear
Coofandy's New Collection Brings Quiet Luxury to Modern Men
Tracker-Concealing Underwear
'TreasureTrace' Underwear Keeps Parents Informed of a Kid's Location
Laidback Indigo-Dyed Fashions
The Buck Mason Indigo-Dipped Collection is Meticulously Crafted
Self-Referencing Fashion Collections
For Fall/Winter 2023, UNDERCOVER is Reimagining Old Design
Glitter-Accented Luxe Menswear
LOEWE Presents its New Collection of Menswear for the SS24 Season
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SKIMS and Swarovski Collaborate on Sparkling Intimates
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Stylish Everyday Men's Footwear
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Bold Playful Summer Collections
Duvin Design Co. Launches Nostalgic Spring/Summer Collection
Mainstream Masculine Skincare Products
Bath & Body Works Expanded its Men's Product Range
Tranquil Cozy Fashion Capsules
MAXIME Unveils the New a Man and His Objects Collection
Wine-Themed Holiday Sweaters
Franzia Wines Created Festive Boxed Wine & Matching Holiday Sweater
Menopause Clothing Collections
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Sports-Themed Expansive Collections
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Soccer-Themed Undergarment Capsules
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Unisex Fleece Sweatpants
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Slick Boxing Fashion Collection
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Creature-Themed Graphic T-Shirts
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Gender-Neutral Cargo Pants
The TAIKAN Everything Cargo Pant is Available in 6 Colors
Reinforced Iconic Socks
Gold Toe Men's Cotton Short Crew Athletic Socks are Durable
Sustainably Crafted Undersuits
This Undersuit's Inner Layer is Made From Pure Recycled Polyester
Inclusive Undergarment Capsules
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