The movie Nacho Libre starring Jack Black definitely help to put the Mexican wrestling culture in the spotlight, which is why there is an visible increase in lucha libre innovations. These macho icons covered in flashy spandex were one time Mexico's favorite heroes, and for this reason have been a part of marketing tendencies, fashion, arts and design, culminating in a celebration of history and culture.
From beer branding to notepads, these fiery characters give an interesting twist to products. Because these fighters wear colorful suits with fun prints, these elements can be transferable to any object to make it more appealing. In order to target Latino audience, especially a masculine one, which is visibly acquiring importance in the US and the world, this wrestling theme is entertaining and daring; it also invokes humor and irony.
Get your bets ready because this gallery of lucha libre innovations are about to take over the fighting ring.
16 Lucha Libre Innovations
16
Mexican Wrestling Mixed With High Fashion
Nendo Brand Destroyer Handbag
15
Lucha Loco
Portraits of Mexican Wrestlers
14
Congolese Wrestler Captures
Colin Delfosse Photographs African Fighters in Costume
13
Cross-Dressing Masked Wrestlers
Mexico's 'Lucha Libre' Troupe
12
Masked Wrestling Families
The New Quesada Ad Campaign Appeals to "Real Mexicans"
11
Reborn Religious Paintings
Chris Parks' 'The Last Fiesta' is a New Take on The Last Supper
10
Ludicrous Luchador Liquor Bottles
1800 Tequila Essential Artists Embrace Mexican Wrestling Culture
9
Seductive Color + Mexican Wrestling
Artist Paulina Magos
8
Lucha Libre Logos
The Cerveceria Sagrada Packaging Revives 50s Mexican Heroes
7
Lucha Libre Dishware
Lucio Bolognesi's Lucha Plates are Inspired by Masked Mexican Wrestlers
6
Latin Wrestling Disguises
Channel Your Inner Nacho Libre with One of These Lucha Libre Masks
5
Dunny Azteca
Toys for Adults with a Mexican Identity
4
South of the Border Sculptures
MANN Creates Curious Lucha Libre Figures
3
Mexican Wrestling Sacks
Eco Warrior Bag is Tote by Day, Awesome Mask by Night
2
Technicolor Wrestler Notepads
The ILD Macho Man Black Book Pays Tribute to a Wrestling Legend
1
Wrestling Mood Light
'Our Lady of Lucha Libre' Candles by Pale Horse.
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Raoef Mamedov's 'The Last Supper' Features Models With Down Syndrome
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The Astrid Moller 'Last Supper' Spread is Blasphemous
Underrated Booze Branding
Bloody Good Wine is Marketed to Anti-Connoisseur Consumers
Biblical Shoe Campaigns
Tomo Kembery Recreates Iconic Christian Art for God is a DJ by PUMA
Deceased Skate Decks
'Last Supper' Skateboard by Rome SDS Features the Fallen Stars of '09
Bumpy Beer Branding
The New Packaging Design for Mac's Brewery Beer Selections is Seriously Groovy
Cross-Dressing Masked Wrestlers
Mexico's 'Lucha Libre' Troupe
Lustrous Lobster Masks
Exotic Images by Richard Burbridge for Vogue Italia Glitter
Masked Wrestling Families
The New Quesada Ad Campaign Appeals to "Real Mexicans"
Tinfoil Self-Portraits
The Dominic Wilcox Mask Was Made Using an Old Plaster Mold
Cosplay Wrestling
Kaiju Puts Japanese Movie Monsters in the Ring
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Bacon Candles
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Sumo Wrestler TV Ads
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Mexican Actresses Channeled by Model Daria Werbowy in V64
Hairy Business Ventures
'Beardski' Bearded Ski Masks Would Make ZZ Top Proud
Rubik's Cube Portraits
Cube Works Studio Turns Multicolored Cubes Into Works of Art
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Vaho Black Collection
Seductive Color + Mexican Wrestling
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The 'Switch Candle' Adds Romance to Any Room
Geeky Gamer Stationary
The Limited Edition Pac-Man Moleskine Notebooks are a Retro Tribute
Political Comic Book Cameos
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Graffiti Bombed Art
The Graffiti Ren 2 Contest is Worth Entering
Super Gravy Fights
Over 2000 Litres of Sauce Used in World Wrestling Championship
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The Los Angeles Lakers Now Brought to You by 1800 Tequila
Strange Soil Masks
Mattia Casalegno's 'The Open' is an Odd Sensory Installation
Typographic Eco Bags
'Taste the Seasons' Reusable Grocery Totes for Sainsbury
Pop Culture Art Plates
Beat Up Creations Let You Eat Off Mr. T's Mug
Extreme Luchador Exhibits
Justin Ericksen's El Lucha Monstruo Art Show
Pop Star Tequila
Justin Timberlake's 901 Agave Alcohol Cranks Up Celebrity Liquor
Mexican Skull Weddings
The Dia de los Muertos Invitiations Set an Awesome Mood
Decorated Skull Booze
CAH Day of the Dead Tequila Celebrates Dia de Los Muertos Year-Round
Ultra-Ritzy Tequila
The Hacienda La Capilla 'The Diamond Sterling' is all Extravagance
Earthy Eco Notebooks
The Landmade Cork Journal is Distinct and Traditional
Indie Eco Bags
Molly Butterfoss Bags for Hayden-Harnett Feature Fun Cartoons
Simplistic Brewski Branding
Dandy-Puppet's Beers Pack a Visual Punch with its Minimal Look
Parisian Illustrator Votives
The Kuntzel-Deygas Diptyque Candles Are an Exclusive Sell and Smell
Masked Menswear
'Red Venetian' in 10 Men Shows Edgy Men's Fashions
Trippy Space Candles
This Photograph of a Candle in Space is Far Out, Man
Refreshing Holiday Gifts
San Francisco-Based Curlew Makes Artisan Candles Modern & Cool
Furious Fighter Portraits
The Bold and Brusque James Abbot Wrestling Project
Slow-Roasted Spirits
Tequila Avion is an Ultra Luxury Drink for Jet-Setters
Hip Happy Hour Branding
The Classic Hatuey Beer Undergoes a Contemporary Package Makeover
Latin Wrestling Disguises
Channel Your Inner Nacho Libre with One of These Lucha Libre Masks
Remote Control Battling Sumo Wrestlers
Mexican Toy Tables
The Colorful and Striped Pirueta Table by Piey Design
Hockey Team Booze
Stanley Cup Champions are Immortalized by Cuervo's Blackhawks Tequila
South of the Border Sculptures
MANN Creates Curious Lucha Libre Figures
DIY Superhero Disguises
Make Your Own Real-Life Rorschach Mask That Actually Shifts
La Casa de la Marquesa
An Arabic Mexican Hotel?
Waterproof Journals
Transit Issue Nomad Journal Keeps Your Personal Notes Safe from the Elements
Designer Wicks
The Undercover Spring/Summer 2010 Candles are a Bold Fashion Accessory
Tequila Plant Biofuels
A Global Change Biology Bioenergy Report Unveils an Amazing Biofuel Source
Jocular Journals
Waldo Pancake's Notebook Collection is Witty and Encouraging
Sumo Wrestling Ballets
Greg Holfeld at Panic Productions Presents Animation with a Heavy Twist
Biblical Cartoon Parodies
Last Supper in South Park Celebrates 15 Years of the Cartoon
Air-Tight Beer Seals
The Hermetus Bottle Opener Will Help Keep Your Drinks Fresh and Future-Proof
Woodland Creature Dishware
James Ward Draws and Paints his Plates With Intimidating Animals
Personified Ear Ads
The Recent Foorire FM Ad is Full of Personality and Spunk
Social Drinking Apps
The Untappd App Lets You Follow What Your Friends are Drinking
Mexican Wrestling Sacks
Eco Warrior Bag is Tote by Day, Awesome Mask by Night
Combative Black Books
Keep Track of Your Enemies With the Rude Little Black Book
Liquor Lighting
Beer-Scented Candles Will Make You Drunk off Aroma
Wrestling Mood Light
'Our Lady of Lucha Libre' Candles by Pale Horse.
Wooden Crackling Candles
The Dayna Decker Chandles are Homey and Quaint
Measuring Lights
The Visvim Subsection Candle Lets You Track How Much You've Used
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Tag Team Unleashes the Most Illegal Thing in Wrestling
Arm-Wrestling Equalizers
‘The Enforcer' Machine Prevents WCA Competitors From Cheating