Interactive movie promotions are an excellent way to make consumers and moviegoers feel like they are a part of the product or contributors to the experience, allowing for a stronger bond.
There are a number of ways to make movie promotions more interactive, and more than just a one-way stream of information from movie promoter to moviegoer. Technology has made it possible to create spectacular promotional billboards and multimedia elements that draw people into the movie rather than passively look at a poster about it.
The advent of social media has also allowed for a whole new level of creativity when promoting movies. Social media has given influential social media users a voice that promoters are obliged to listen to, making them feel like a part of the process.
Interactive movie promotions are the way forward, and the growth of technology and the limitless creativity of promoters means the sky is the limit for how far you can take them.
19 Interactive Movie Promotions
From Location-Based Movie Promos to Interactive Movie Previews:
Rahul Kalvapalle — Sep 11, 2014 — Marketing
18
Interactive Beer Films
The Kokanee 'It's the Movie Out Here' Contest is Making Movie History
17
Movie Streamer Prom Dates
Muthana Sweis Asked Netflix to Be His Prom Date, and Netflix Said Yes
16
Violent Movie Promotions
More 'Terminator Salvation' Artwork Hits the Web
15
Movie-Unlocking Beer Bottles
Grolsch's Movie Unlocker Bottles Let You Pay for a Movie with Beer
14
Fiery Avian Movie Crossovers
Angry Birds Rio is Now Available for App-Obsessed Fans
13
Crowdsourced Skit Scripts
Southwest Airlines Solicits Tweets From Passengers for a Twit-Com
12
Location-Based Film Screenings
Volkswagen 'See Film Differently' Campaign Heads to the London Zoo
11
Augmented Movie Posters
This Ad Promotes the 'Into the Storm' Movie with AR Tornadoes
10
Cinema Funvertising
MK2 VoD Service Captures Theater Audience's Attention
9
Crowdsourced Fast Food Films
McDonald's McBites Contest Encourages People to Create Mini Films
8
Prank Movie Promotions
'The Last Exorcism' on Chatroulette is Frighteningly Hilarious
7
Peer-to-Peer Movie Premieres
Paramount's "The Tunnel" is Set to Premiere on BitTorrent
6
Epic Space Movie Contests
Supporting Star Wars: Force for Change Could Land You a Star Wars Role
5
Golden Ticket Movie Promos
"The Wackness" Holds Willy Wonka-Style Skunk Giveaway
4
Movie Trailer Scavenger Hunts
The New Campaign for the Dark Knight Rises is Interactive
3
Interactive Movie Previews
The 'Scott Pilgrim vs. the World' Trailer is a Classic Video Game
2
Scratch & Sniff Movies
Moviegoers Experience Smell of Rotten Meat & Dusty Books
1
Location-Based Movie Promos
SCVNGR 'Eat Pray Love' Challenges Send You On Your Own Sabbatical
Related Ideas
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
Multifunctional Foldable Mobile Devices
The Conceptual 'Move' Mobile Device Replaces Five Devices
Toronto Film Exhibitions
Imposter Cities Exhibition Explores Architecture & Cinematic Authenticity
AI-Generated Film Trailers
Curious Refuge Generates a Wes Anderson-Inspired Avatar Trailer With AI
Convenience Store Metaverses
7-Eleven is Unveiling an Immersive Virtual World at CES 2023
Interactive Travel Map Apps
The 'Proxi' Travel App Offers Curated Travel Plans and More
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Immersive Banking Experiences
The CIBC Experience Centre Helps You Visualize Your Financial Future
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Interactive Kiosk Content
Red Dot Digital Media Debuts Outdoor Kiosks to Enhance Guest Experience
Promotional Film Food Products
Annie's Homegrown x The Little Mermaid Products are Limited-Edition
Content-Inspired Physical Retail Experience
Netflix House Creates a Space for Fans to Buy Merch
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
Inspiring Multi-Shop Pop-Ups
Pinterest's Possibility Place Immerses Guests in Inspiration
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Interactive Recruitment Billboards
easyJet's Campaign Encourages Women to Consider a Pilot Career
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
AI-Powered Video Chats
Fireworks Enhances Shoppable Live Video Commerce with Generative AI
Glowing Movie Campaign Murals
Paramount Creates a Teenage Mutant Ninja Turtles Mural
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Video-Style Chat App Features
WhatsApp Instant Video Messages Enables Quick Communication
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Movie Experience Digital Notebooks
HP Launches New Envy x360 Notebooks with IMAX Experiences
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Collaborative Travel Planning Tools
Hollihopper Offers Live Collaboration to Organize Itineraries
Wearable Conference-Focused Technology
Bizzabo Introduces Klik Experiential for Flagship Events
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Movie Launch Beer Popups
Peroni Elevates TIFF Experience with Authentic Italian Flair
Instant Retail Savings Platforms
formi by Patron Points Offers Universal Savings for Shoppers
AI Storytelling Platforms
Story.com Combines AI with Creativity for Limitless Possibilities
QSR Brand Movie Promotions
Dairy Queen Canada Has Launched the Blockbuster Blizzard Treat Giveaway
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
Text-Prompted AI Videos
Sora AI Creates Minute-Long Videos with a Text Prompt
360 Photo Booths
PhotoboothTO Introduces the Future of Event Photography in Canada
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
Celebratory Free Pizza Promotions
This Pizza Hut National Pizza Party Day Promotion is Tasty
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
AI-Generated Feature Films
'Man With AI Movie Camera' Will Be Generated on a Long, Single Prompt
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Influencer Search Apps
Mavn Connects Influencers with Their Favorite Brands for Paid Opportunities
Immersive Trivia Experiences
The Samsung SmartThings Connected Home Experience is Now Open
Simplified AI Movie Tools
Faraway Let's Anyone Create Films with AI
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Folding Movable Smart TVs
The 'FloatTV' Encourages Movement Around a Living Space
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AI Email Marketing Campaigns
Emotsy Creates Personalized Campaigns for Stronger Digital Connection
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Dual-Screen Smart TVs
The Telly TV is a Free Piece of Hardware Supported by Advertisements
Tech-Enhanced Travel Planning
Travvit is a Travel Discovery Platform to Inspire Better Vacations
AI Movie Recommendations
Movie Deep Search Uses AI to Search for Movies
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Active Entertainment Systems
Nex Playground Gets People Moving at Home
Streaming Content-Tracking Apps
The 'CineHub' App Keeps an Eye on Content You've Watched and More
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Red Carpet Chocolate Giveaways
Kinder Bueno Unveils Hollywood Screening Giveaway with Paramount
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
AI-Powered TV Recommendations
Watch Better Movies Uses AI to Curate Tailored Recommendations
Accessible Interactive Memory Storybooks
Remento's Interactive Storybooks Can Be the Perfect Gift
Immersive Movie Experiences
Canon Shared a Unique Experience of Knock at the Cabin CES 2023
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Festival Hydration Drink Campaigns
This Electrolit Activation Will Be at Music Festivals in 2023
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
Video-Powered eCommerce Services
Apple Shop with a Specialist Over Video Supports At-Home Shopping
Football Weekend QSR Promotions
The Wendy's Deal-ivery Promotion Offers Ample Deals
Tip-Encouraging Pizza Promotions
The Domino's You Tip, We Tip Promotion Rewards Gratuities
Location-Based QSR Technology
Chipotle is Integrating Location-Based Technology Into its App
Automated Social Media Posting
PosterGPT Uses AI to Post the Latest News Stories to Your Feed
AI Social Hubs
Promptzone is an Online Space for Curious Minds to Connect and Share Ideas
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Localized Networking Platforms
Presence Connects Users with Like-Minded Individuals Nearby
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
Convenience Store Pizza Promotions
These 7-Eleven Pizza Promotions are Launching Soon
AI-Powered Video Advertisements
YouTube is Utilizing AI to Enhance its Advertising Approaches
Festive Film Lounges
M&M's Merry Movie Holiday Lounge Enhances Holiday Travel Experiences
Video Testimonials Tools
Feedspace to Boost your Business's Credibility in the Market
Streaming Service Pizza Promotions
The Pizza Pizza Crave Combo Offers a Month of Free Streaming
Ad-Focused Reaction Tools
Wunderman Thompson Launches 'Reveal' for Gauging Audience Responses
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
Music Content Campaign Tools
Spotify Presents the Showcase Tool for Artists to Promote
Complimentary Cinema Popcorn Offers
Cineplex is Giving Away Free Popcorn for National Popcorn Day
Influencer-Focused Ad Platforms
Pearpop Helps Brands Find Creators to Sponsor in an Easier Way
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Milestone-Marking Relationship Maps
Lovecation Moments is the Perfect Valentine's Day Gift
Interactive Mapping Solutions
Mapplic Turns Static Images Into Engaging Maps
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Social Media-Connected Links
Instagram Expands its Amount of Links on User Profiles
Social Video Editing Features
Meta Rolls Out Editing Tools for its Reels To Facebook Users
Personalized AI Outreach Videos
Ubique is a Sales Tool for Mass Video Outreach
Real-Time Social Maps
Mapin is a Social Map That Connects the Community Through Content
Employee Engagement Tools
Triibe Offers Interactive Newsfeed, Polls, Surveys, and More
Accesible Voter Education Videos
Disability Rights Michigan & Promote the Vote Debut Voter Videos
Digital Photo Booth Experiences
Pixely is a Tool That Can Elevate Any Social Occasion
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
Seamless Media Organization
Funlistr Keeps Recommendations from Friends in One Centralized Place
Social Movie-Ranking Platforms
MOTY Let's Users Rank and Record Their Favorite Films
Interactive Presentation Polls
MeetMoji Uses AI to Create Engaging and Interactive Meetings
Access-Promoting Streaming Services
Kinema Debuts a new Watch Now Feature, Prioritizing Filmmakers
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
In-App Movie Information
IMDb Partners with TikTok to Share Movies and TV to a Wider Audience
Relaunched Streaming Subscription Services
MoviePass Relaunches Across the Nation with New Model
Social App-Sourced Tickets
TikTok Launches its New Live Event with Ticket Sales by Tickets.com
Daily-Prompting Social Journals
Journal. Invites Users to Share Their Thoughts and Feelings
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Online Poker Engagement Features
Stretch Network Confirms the Launch of Three New Features
Personalized Film Apps
Movie Me Helps Individuals Discover New Movies
Live Shoppable Streams
CommentSold Introduces a New Shopify Feature for Live Shopping
Movie Title Search Tools
Titlefindr Will Help You Find Movies Based on Preferences
Broadcast-Like Social Channels
Meta is Launching New Broadcast Channels to Instagram and More
Photo-Sharing Memory Maps
MemoryMaps Maps Out Photos for Added Visual Appeal