With the advent of new technology, it has become easier than ever for musicians to create interactive concert experiences that can be shared with fans. This not only refers to fans who attend concerts and festivals, but also those at home who are looking for a way to enjoy the experience remotely.
When it comes to live music, one of the ways musicians are connecting with fans is through social media. For example, Ed Sheeran asked fans to take live video of his concert and then share it online to create fan-produced music videos. In contrast, Air Miles offered reserved ticket access and special surprises for members who follow specific artists on social media.
In addition to helping artists connect with fans at events, technology is also being used to create interactive concert experiences for those at home. For instance, Icona Pop used Samsung's new technology to provide fans at home with a 360-degree digital concert. Similarly, Kasabian gave fans an opportunity to view its concert from afar using Visualise's VR headsets. These experiences ultimately help to bridge the gap between musicians and fans located all over the world.
13 Interactive Concert Experiences
From LED Concert Wristbands to 360-Degree Digital Concerts:
Katherine Pendrill — Apr 19, 2016 — Tech
16
Livestreamed VR Concerts
Samsung + Years & Years Entertained with a Virtual Reality Performance
15
VR Ticket Previews
The StubHub Virtual Reality Features Lets People Experience Where They'll Sit
14
VR Concert Films
Queen is Now Sharing a 'VR the Champions' Experience Online
13
VIP Ticket Geofilters
Toyota Used a Snapchat Filter to Offer an Exclusive Lollapalooza Concert
12
VR Festival Experiences
The Coachella VR App Allows Users to Experience the Festival from Home
11
Concert LED Wristbands
The Country Music Awards Lets Fans Rock Out with Hi-Tech Souvenirs
10
Connected Concert Wristbands
'Pouch' Event Wristbands Act as a Digital Ticket and a Wallet
9
Engaging Brand Concerts
The Honda Stage Experience Helps Fans Connect with Music Live and Online
8
Backstage Loyalty Programs
Air Miles' Stage Pass Entices Millennials with Concerts, Events & Perks
7
Virtual Reality Concerts
Visualise's 360-Degree Virtual Concert is Headlined by Kasabian
6
Holographic Concert Tours
This Company is Using Holographic Technology for a New Concert Series
5
Interactive Concert Experiences
Ed Sheeran's InstaConcert Has Fans Make an Interactive Music Video
4
360-Degree Digital Concerts
Icona Pop Released Its Newest Song to Fans in a Private Online Concert
3
Social Music Festivals
Heineken's Tweet Cover Fest is an Interactive, Online Music Festival
2
Playable Concert Posters
Telekom Created a Fun Way to Promote the Budapest Festival Orchestra
1
Live Concert-Streaming Apps
The Latest LiveList Feature Gives Fans a New Way to Stream Concerts
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MUSKAT Hosted a Five Day Immersive Experience in L.A.
Experiential Multisensory Pop-Ups
Pleasing's Immersive PleasingLand Includes a “Scent Arcade”
Art-Display Smart TVs
Amazon Turns Televisions into Gallery-Style Digital Canvases
Next-Gen Virtual Merch Stores
The Benfica Immersive Store Assists Customers with an AI Concierge
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
Shoppable TV Ads
Samsung and Amazon Enable Remote-Based Shopping Directly on TV
Phone-Free Crafting Experiences
Pinterest Brought a Phone-Free Experience to the Desert
Interactive Advertising Installations
Intimissimi's 'Feel the Billboard' Uses Tactile Advertising
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Smart Beer Bands
Heineken's The Clinker Celebrates Music as a Shared Language
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Beer-Sponsored Beach Concerts
Corona and Todo Mundo no Rio Partnered for a Free Concert
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
Entertainment-Driven Distilleries
Ole Smoky and Yee-Haw create immersive brewery venues
Technologically Enhanced Electronic Handbags
Nik Bentel Studio Debuts the Speaker Bag & Mixer Bag
Immersive Video Shopping Experiences
ASOS Live Blends Creator-Led Content with Real-Time Shopping
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
In-Car Gaming Collaborations
AirConsole x Audi Partner for Car Gaming, and Includes Pictionary
Data-Driven Digital Experiences
Samsung Unveiled a Color-Changing Installation in London
Experiential Fast Food Collaborations
Popeyes Turned Chicken Tenders Into a Music Venue Experience
Experiential fragrance
CPL Aromas Creates Interactive Scent Worlds for Emotional Engagement
Digitized Music Group Experiences
Toca Boca Partners with KATSEYE for a Unique Digital Experience
Marketer-Targeted Albums
The Spotify Tunetorials Campaign Blurs Education and Entertainment
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Multi-Sensory Spa Experiences
111SKIN and Myndstream Created Two Bespoke Sonic Journeys for Guests
Interactive Beer-Focused Festival Devices
Heineken's Debuts The Clinker at Coachella
Hybrid Camera Headphones
The MusicCam Concept Blends Bone-Conduction Audio with Built-In 2k Video
Digital Fan Engagement Platforms
Fambase's Platform is an Alternative to Traditional Social Media
Immersive Superhero Attractions
Warner Bros. Gamifies Superman Storytelling with Gameplay
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Integrated Travel Wallets
Samsung Wallet Organizes Bookings, Tickets and Itineraries in One Place
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Immersive Pediatric Imaging
Philips and Disney Create Child-Friendly MRI Experiences
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
360-Degree Archive Experiences
Lightroom Launches a David Bowie Exhibit Dubbed 'You're Not Alone'
AI-Powered Music Platforms
ElevenMusic Supports Music Discovery, Creation, and More
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Collaborative Esports Tour Events
Intel and Team Liquid are Bringing Experiences Global
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Auto-Branded Multimedia Experiences
Audi Haus Performance Art is Free, Forward-Thinking & Exciting
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
Pop-Up Reality TV Bars
Samsung Electronics' Verkligheten is a Destination for Reality TV Fans
Personal Listening Experiences
Spotify Showcases its Consumer-First Approach at Elevate Festival
Dynamic Art Displays
Mirage Transforms Personal Photos Into AI-Generated Artistic Scenes
Instant Music Sketchbooks
Everglow Ai Music Sketchbook Captures Ideas Before They Disappear
Interactive Tattoo Apps
InkStory Turns Tattoos Into Interactive Memories With Audio Integration
In-Store Live Acoustic Performances
Gibson Garage London Hosted Three Live Acoustic Sets
Immersive Queue Displays
Samsung Transforms Everland Wait Lines with Interactive 3D Safari Visuals
Agentic Video Platforms
D-ID Agentic Videos Enable Real-Time Interaction Within Content
Emotive Performance Evs
Mercedes-AMG Blends Electric Speed with Immersive Sports Car Experiences
Swiss-Engineered Virtual Presentation Systems
The ShowCase Caters to the Needs of Luxury Brands
Social Listening Parties
Spotify's Wrapped Party Unites Users for Shared Experiences
Immersive Music Campaigns
Spotify x Gorillaz Fan Experience Promotes the Mountain Across London
Virtual Watch Parties
Together Watch Enables Synchronized Streaming And Chat With Friends Online
AI Fan Remix Platforms
Spotify Introduced Licensed AI Covers and Remix Creation Tools
Holographic Golf Presentations
PXG Uses Live Hologram To Connect CEO With PGA Show
Interactive Music Learning
Notewize Guitar Lessons Brings AI-Powered Feedback To Music Education
AI Music Contests
Reply's Contest is a Significant Intersection of Technology and Creative Arts
AI Fan Experience Apps
Ferrari Uses Generative AI for Race Insights and Fan Interaction
Immersive Virtual Reality Concerts
IMMERSION VR Concert Film Brings Fans Virtually on Stage
In-Store Audio Channels
Custom Channels Unveils Unified In-Store Engagement Platform
Music Insight Overlays
Music AI Bubble Adds Real-Time Song Insights Across Music Apps
Audio Experience-Integrated Beverage Packaging
TapTunes, Inc. Has Introduced Virtual Wax
Music-Driven Hospitality Concepts
W Montréal and Billboard Launch Billboard Live at W Montréal
Interactive Music Systems
Sound Maestro Lets Users Conduct Music Across Four Speakers
Soccer-Themed Entertainment Events
Sky Zone Turns Global Soccer Excitement into Active Play
AR Cultural Experiences
Snapchat and the Palace of Versailles Created Dansez Versailles
K-Pop Fan Immersed Experiences
SEVENTEEN Airbnb Experiences Immerse Fans in Idol Life
Immersive Impressionist Experiences
Exhibition Hub Debuts Claude Monet: the Immersive Experience
Immersive Designer-Led Activations
Kohler House Party Reframes Renovation as Social & Inspiring
Multi-Sensory Sound Installtions
The Barbican Centre Hosts the New Feel the Sound Exhibition
Music Sharing Games
What Song Lets Friends Share Songs And Stories Together Instantly
Stadium Stay Experiences
Marriott Bonvoy Introduces a World Cup Final Sleepover Suite for Fans
Immersive Spherical Arenas
Sphere Entertainment Plans East Coast Geodesic Dome Venue
Personalized Neuroaesthetic Experiences
113 Spring's Emergence Service Supports Creative Expansion
Interactive Content Sharing
STIK App Lets Users Publish Content Directly On Physical Products
Immersive Music Festival Stores
BELLA+CANVAS Debuted Museum of Merchandise at Coachella
Immersive Music Discovery
Spotify SongDNA Transforms How Users Explore Songs
Personalized Telehealth Service Platforms
Enhanced Reports Success of the Inaugural Enhanced Games
Community-Centered Rooftop Events
Heineken's Rooftop Revival Turned Building Tops into Social Hubs
Immersive Cultural Dining Experiences
HIRAKUZA Ginza Tokyo Combines Sumo Wrestling with Dining
Live Interpreter Museum Experiences
The Manitoba Museum is Implementing the Aira App
Multisensorial Metropolitan Installations
Edge NYC Shares Interactive, City-Inspired Experiences
Device-Optimized App Experiences
Spotify Launches a Redesigned Tablet UI
Immersive Wellness Experiences
Heveya® and Theatre of Digital Art Partner on a New Experience
Music Collaboration Networks
OpenMic Connects Artists Through Curated Musical Matches
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Digital Touch Platforms
KissTouch Lets Users Send Realistic Feel Kisses And Connect Emotionally
Experiential Sock Pop-Ups
O2's Not a Sock Shop Shared Designs Reflecting Priority Experiences
Immersive K-Culture Expos
K-EXPO USA Combines K-Pop, Food and Lifestyle Experiences
Personal Concert Archive Apps
Indie Developer Hidde van der Ploeg Launches His Gigs App on IOS
Lifestyle Gaming Ecosystems
Nintendo Extends Music Access Beyond Its Consoles
Data-Driven Concert Discovery
Apple Music Uses Listening Behavior to Surface Ticketmaster Events
Spatial Bubble Games
Bubbles Everywhere Offers Immersive Bubble Popping on Apple Vision Pro
Virtual Idol Concerts
Pokémon feat. Hatsune Miku VOLTAGE Live! Marks Project Voltage’s First Stage
Interactive Streaming Ads
Spotify Turns Listening into Engagement with Carousel Ads
Phygital Loyalty Experiences
Lush Links App Rewards to In-Store Events and Services
Mobile Creator Experiences
Nikon Connects Creators Through Interactive Multi-City Events
Music Loyalty Platforms
FanBase.fm Is A Loyalty Platform For Music Fans And Artists
Social Music Platforms
MeloDay Connects Music Lovers Through Interactive Discovery and Sharing
Real-Time Social Chats
Threads introduces live group chats around major cultural events
Immersive Dance Analysis
Cornell’s DanXeReflect Uses XR Avatars to Help Dancers Refine Movement
Retro Phone-Free Events
Before the Internet is on a Mission to Reconnect People in Real Life
Music Discovery Networks
Echo is a Musical Social Network for Ranking and Tracking Tunes
Reactive Party Lighting
The Soundboks Lightboks turns any gathering into a music reactive party
Festival Exploration Platforms
Today's Festival Documents Global Cultural Celebrations
Interactive Real Estate Showrooms
DUNE Uses Eyefactive Touchscreens for Virtual Property Tours
Philharmonic Orchestra-Inspired Audio Campaigns
VIAIM and the China Philharmonic Orchestra Partner
Live Music Pizza Partnerships
Boston Pizza and Live Nation Canada Form a Partnership
Local Restaurant Activations
Pepsi Hosts Community Events to Drive Restaurant Discovery
Fan-Powered Concerts Platforms
ConcertFutures Lets Fans Stake to Bring Artists to Their Cities
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Digital Memory Albums
Heart Memories Lets Users Capture and Share Life’s Special Moments
Personalized Media Creation
TuneStory Creates Custom Songs & Videos For Meaningful, Personal Gifts
Immersive Art Travel Programs
Marriott launches artist residency stays
Franchise Commerce Marketing
poppi Connects Retail Products with Love Island Experiences
Experiential Trade Shows
Wines Experience Reinvents Industry Networking in London
Digital Craft Platforms
The Apple and Design Miami Collaboration Explores Creative Innovation
Points-Powered Sports Travel
point.me Helps Fans Use Rewards for World Cup Travel and Tickets
30-Hour Music Events
The Infinite Now Builds Sleep into the Experience with Beds and Hammocks
Tech-Led Accessibility Festival Weeks
Samsung Hosts Its Third Annual Access-Focused Event
Second-Screen Golf Experiences
IRCODE’s Player Profiles Connect Fans to On-Screen Athletes
IP-Driven Attraction Reimagining
Disney Refreshes Rock ’n’ Roller Coaster With The Muppets
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
Immersive Nighttime Theme Parks
SeaWorld Combines Concerts, Drone Displays and Live Entertainment
Inclusive Audio Features
TIM Vibe Turns Sound Waves to Vibrations for Deaf & Hard-of-Hearing Users
Virtual Event Platforms
Evvve Turns Ideas Into Global Events And Communities In One Place
Branded Accessibility-Focused Concerts
Sony's GAAD Concert Event Emphasizes Disability Inclusion
Social Learning Experiences
Lectures on Tap Hosts Expert-Led Discussions in Local Bars
Immersive Narrative Tourism
EF Ultimate Break Turns Ashridge House Into a Live Murder Mystery Game
Remote Music Platforms
Hotcake Simplifies Virtual Musical Collaboration Across Distances
Music Experience Concierges
Beat Butler is a VIP Pass To Unforgettable Music Events
Stadium Fan Festivals
FIFA Turns the LA Coliseum into a Multi-Day Fan Experience Hub
Accessible Musical Experiences
Adapt Music Relies on Hand-On Music Activities as Therapy
Interactive Cinematic Attractions
Disney Expanded Star Wars Storytelling Across Theme Parks
Event Memory Platforms
Media Vibes Makes Group Photo Collection Simple And Collaborative
Collaborative Playlist Tools
1BeatClub Lets Friends Create Shared Playlists For Any Group Vibe
Live Music Finders
Ckord Helps Users Discover Local Live Music And Engage With Artists
Music-Based Social Networks
Record Club Has Users Share Music with Friends and Family