Although most people have compassion for various causes, it can be a chore to actually help those causes in more concrete ways; this is where theses examples of gamified giving come into play (literally and figuratively). They are fun platforms that make the exercise of active generosity more fun and engaging, so that people are compelled to donate money or time because they want to, not because they should.
As the ice bucket challenge shows, gamified giving provides an activity to get behind that spurs on the passion for a specific group or cause. It is this level of interaction that makes gamified giving so much more effective than appeals to the heart through traditional ad campaigns.
26 Gamified Giving Examples
26
Endangered Virtual Pet Games
Pets Endangered Species Lets You Take Care of Disappearing Animals
25
Ethical Decision-Making Apps
'Oroeco' Links Your Life to the World in Order to Make a Choice
24
Educational-Promoting Block Games
The Stacking Veggie Game Puts a Brainy and Healthy Spin on Jenga
23
Gamified Eco Apps
The Oroeco App and Climate Change Game Gets You to Reduce Your Carbon Footprint
22
Dieting Donation Apps
FoodTweeks' App Helps You Cut Out Calories and Feed the Hungry
21
Green Living Networks
The eEcosphere App Grows an Eco Community and Increases Accountability
20
Recycling-Run Arcade Ads
Coca-Cola's Eco-Friendly Happiness Arcade Game is Plastic Bottle-Powered
19
Car Pool Dating Services
Carpooling.com Brings Together Commuters in Europe to Lower CO2
18
Hunger-Fighting Apps
Hunger Crunch's Charity Game Staves Off Fictive & Real World Hunger
17
Tree Planting Initiaves
Forest Nation Offers Commercial Solutions to Companies in Sustainable Need
16
Socially Aware Video Games
The Migrant Trail Ponders the Risks of the Sonoran Desert
15
Social Good Entertainment
Global Good Games Aims to Shift the Video Gaming Paradigm
14
Gamefied Sustainable Living Apps
Practically Green Provides Simple and Personalized Green Tips
13
Kid-Friendly Crowdfunding Platforms
'Piggybackr' Teaches Youth the Power of Crowdfunding
12
Gaming for Mental Health
The SPARX 3D Fantasy Game Helps Players Cope with Depression
11
Dystopian Socio-Political Puzzles
'Papers, Please' Considers the Hard Work of Immigration Officers
10
Social Good-Measuring Apps
The 'Handprint' App Measures How Much You're Doing to Heal the Planet
9
Charitable Browser-Based Gaming
GoodGames Lets You Donate to Charity as You Play Games Online
8
Socially Dedicated Diversions
Good World Games Aims to Make a Difference Giving Through Fun
7
Ethical Virtual Goods
The PlayMob 'GiverBoard' Lets Gamers Fundraise for Real Causes
6
Social Good Photo Apps
FoodShareFilter is an Instagram Supported Filter That Profits an NGO
5
Gamified Donation Platforms
The 'Repair the Rockaways' Site Uses a Game to Encourage Donations
4
Heartbreaking Crane Games
This Claw Vending Machine Delivers a Message About the Homeless
3
Charitable Village-Building Games
WeTopia Turns In-Game Item Purchases into Real-World Donations
2
Queer Combat Games
This Gay Video Game Pays Tribute to Old Absurd Stereotypes
1
Global Strategy Video Games
Red Redemption Ensures Gamers a Socially Conscious Experience
Related Ideas
Socially Motivating Companion Robots
The Conceptual 'Mori' Companion Robot Supports Mental Health
Playful Entrepreneurial Metaverses
e.l.f. UP! on Roblox Helps Gen Z & Gen Alpha Build Skills
Gamified Collectable Sleep Apps
'Sleepagotchi' is a Furniture-Collecting App for iOS and Android
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Empathetic AI-Powered Journal Apps
The 'empaithy' App Supports Mental Health Exploration
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Emotional Utility Beverages
These Canned Drinks Deliver Refreshment and a Euphoric Boost
Gamified Stress Reduction Apps
The 'URSO' Mental Health Gaming App is Fun and Engaging
Gamified Shopping Apps
Yaysay Combines AI-Powered Personalization & Gamification
Monetizable Mobile Gaming Apps
'Playbite' Enables Players to Win Gift Cards and Prizes
Family Organizational Apps
FamHive Incentivizes Family Chores and Organization
Financial Literacy Board Games
Chime Launches a Gamified Financial Literacy Initiative
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
VR Physiotherapy Tools
A Team of UniSA Researchers Created Superhero Therapy for Pain Management
Professional Social Media Games
LinkedIn Released Three Games to Build Connections on its Platform
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Gamified Home Chore Apps
Developers Showcased a Gamified Home Chore App at Meta's Hackathon 2023
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Esports Mental Health Apparel
Team Vitality Debuts the KARE Merch Capsule to Support Mental Health
AI-Generated Cancer Exhibitions
Gallery of Hope Uses AI to Picture Patients' Future Memories
Motivating Journaling Apps
MindUp Encourages Users to Maintain a Daily Mindfulness Habit
Digital Collectible Displays
Gatebox's Digital Figure Box Shows Off Virtual Collectibles
Social Professional Productivity Apps
The 'LikeMind' App Connects Users to Other Hustlers
Sports-Centric Digital Collectibles Platform
Sweet Took Part in the Launch of NHL Breakaway
AI-Powered Wellness Companions
Guin Represents a Step Forward in Tech-Fueled Mental Health Care
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Timeless Romantic Apparel
Grey Bandit Offers an Array of Summer-Ready Apparel
Gamified Video Dating Apps
IRLY is a Dating App by Gen Z for Gen Z
Cozy Meditative Digital Games
The Simpler Times Game Creates a Peaceful Ambiance for Players
Psychology-Based Habit Apps
The 'Doabl' App Helps Users Overcome Mental Barriers
Visual-Aiding AI Gaming Features
JBL Quantum Introduces the Inclusive Guide Play Feature
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Immersive Memory Loss Simulators
Lost in the World Brings Alzheimer's Awareness to Gen Z Gamers
AI-Powered Wellness Platforms
Gabit is a New AI Fitness and Skincare Platform for Consumers
Peer-Connected Support Platforms
'Togetherall' Offers a Safe Online Community for Mutual Support
Generative AI Accelerator Programs
Amazon's 10-Week Program Will Support Upcoming AI Startups
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Connection-Focused Health Apps
'Circles' Safely Connects People Struggling with Mental Health
Comprehensive Math-Learning Experiences
Math Learner Uses Games to Make Math Fun for Young Kids
Collaborative Creative Writing Games
CrowdTales is a Multi-Player Continue-the-Story Game
Exercise-Focused Gaming Apps
The Smart 5min x Suika Game is Entertaining and Beneficial
Influencer Christmas Campaigns
An Influencer Couple from Wigan Launched the Giftmas Tree Project
Play-Inspiring Workshops
LEGO is Sharing a Free Workshop Series Featuring Renowned Creatives
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Genuine Friendsgiving Initiatives
21Seeds Infused Tequila's "It's Giving" Champions Realness
Charitable Shopping Assistants
Give Freely Harnesses the Power of Online Shopping for Good
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Human Candle Campaigns
These Human Statues of Candle Wax Bring Attention to Youth Burnout
Exclusive Gamer Gift Cards
Candy Crush Saga Gift Cards Share a 48-Hour Unlimited Lives Bonus
Gamified Nighttime Reading
StoryMate Let's Parents Set Reading Goals for Their Children
Digitized Life Goal Apps
Buckit Breaks Down Life Aspirations Into Achievable Goals
Engaging Political Update Apps
The 'GovSide' App Encourages Citizens to Get Involved
AI-Driven Financial Education Games
Money Smarts Unveils AI Financial Game on Indiegogo
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
Empathy-Building Anxiety Simulators
This Tool Let's You Practice Talking to Someone with Anxiety
Kindness-Focused Social Media
Kyndr is a Community-Based Social Media Platform
AI Financial Education Games
Go Boldly Empowers Players with Financial Tools and Tips
Inclusive Gaming Initiatives
RNIB and Twitch are Creating Change for Gamers with Sight Loss
Facial Movement Game Controllers
Google's New GameFace Allows Users to Control with their Faces
Social Reading Apps
Fable is a Social App for Readers That Goes Beyond Book Clubs
Work-Ditching Video Game Campaigns
Call of Duty's "Ghost Your Boss" Invites Players to Skip Work
Digital Experience Gifting
Memory Crate Lets Users Gift Coupons, Experiences, or Acts of Service
AI Homework Helpers
AssignmentGPT Streamlines Tasks to Assist with Any Subject
Science-Based Habit Apps
Addicted-Habits Provides Invaluable Support to Help Users Achieve Goals
Community-Driven Clothing Companies
'Bombas' Makes a Donation for Each Item Purchased
Visual Payment Apps
Vizme Turns the Experience of Sending or Spending Money Into Stories
Gamified Spelling Bee Preparation
RoBee Helps Spellers Master Challenging Words for Competition
Experiential Gift Registries
Nabu is a Gift Registry Platform to Give Kids Memorable Experiences
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
Peer-to-Peer Conversation Campaigns
JOYBA's Real Tea, Real Talk Supports Mental Health in Youth
Socially Adept Gaming Robots
This Robot Offers Companionship & Conversation to Lonely Gamers
Adult Board Game Campaigns
Hasbro and Ageless Innovation Rebrand Childhood Games for Adults
Educational Charity Campaigns
'Learning Palooza' Empowers Communities through Education, Action
Gamified Budgeting Apps
Bread Budgeting Makes Budgeting Fun By Integrating Challenges
Inspirational Learning Management Tools
'Get Inspired' Offers Digestible Snippets of Content
Daily Motivational Quotes
QuoteBuzz Uplifts with Positive Reinforcement Aligned to Their Goals
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Personalized Bedtime Stories
StoryGenius Let's Parents Insert Their Children Into Books
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Hyper-Local Gifting Communities
On the Buy Nothing Project App, Everything is Given Freely
AI Social Media Generators
Snowball FATG Can Help Create Viral Social Moments in Seconds
Immersive Fighting Math Games
Karate Math Dojo Combines Fighting with Learning
Turkey-Based Game Studios
Frantic Games Raised $2.4 Million to Develop Engaging Mobile Games
Esports Make-A-Wish Deals
Skillshot Media and Ghost Gaming Announce a Make-A-Wish Partnership
Inclusive Gaming Initiatives
FIFAe Kicks Off New Female Esports Inclusivity Programme
Anonymous Gratitude-Exchanging Platforms
'A Little Optimism' Let's People Share Weekly Gratitudes
Hobby-Funding Sweepstakes
Starburst's Pink Passion Protection Program Fuels Creativity with Cash
Daily Brain Training Games
'10 Games: Daily Brain Training Offers a Suite of Cognitive Games
Outdoor Activity Challenges
L.L.Bean is Inviting People Outside for Mental Health Awareness Month
Conceptual Gamified Sleep Apps
'Sleep Quest' is an Early-Stage Gamified Sleep App for iOS
Esports Wearable Sponsorships
Oxygen Esports is Renewing its GamerTech Partnership
AI Habit Coaches
Habitomic Uses Empathetic AI Coaches to Help Users Reach Their Goals
Gamified Children's Productivity Apps
Kangaroutine Helps Kids Who Struggle with Routines
Happiness-Prioritizing QSR Campaigns
Dave & Buster's Launches the 'Adult Unlearn' Summer Campaign
Daily Game-Guessing Services
'GuessTheGame' is a Wordle-Like for Video Game Fans
Clean Water CSR Campaigns
The Give Water, Give Health Campaign Provides Clean Water for Thousands
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Compassionate AI Voice Projects
The Euforia Project Helps People Through Emotional Turmoil
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Gamer Wellness Initiatives
Riot Games Taps Take This for an Esports Mental Health Initiative
Blockchain Gaming Platforms
Solana Labs Unveils a Tool to Streamline the Development of Web3 Games
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Phone Puzzle Games
Word Search Game Offers Mental Stimulation with Word-Based Challenges
Eco-Focused Esports Initiatives
GameSquare and Mastercard Tackle Deforestation with a New Game
Engaging Grammar Games
Grake, the Grammar Snake is Available in Four Languages
Competitive Math Games
Relay Lets Friends Compete Against One Another in Mental Math Challenges
Science-Based Gaming Platforms
Skillprint Launched a New First-of-Its-Kind Gaming Pairing Platform
Motivational Goal-Tracking Apps
Disciplined Helps Users Track Their Progress and Stay Motivated
Lighthearted Meme Apps
Goodday is a Meme App Designed to Inspire Happiness
Interactive Challenge Platforms
Join and Witness Online Challenges in One Place, at Tigbar
Kid-Friendly Financial Support Apps
Goaly Offers Financial Lessons for Kids and Their Parents
Esports Mental Health Initatives
UKETC's Teams Unite with Play Aid for a Mental Health Initiative
Children-Supporting Trust Initiatives
The Children who Trust Again Campaign Supports Abuse Victims
Avatar-Centric Gaming Activities
Interactive New Meta Quests are Added to the Horizon Worlds
Esports Wellness Courses
Entain Foundation U.S. Introduces a New Esports Mental Wellness Campaign
Inclusive Accessibility-Focused Tournaments
Ghost Gaming Hosts the 'Adaptive Gaming Cup'
Charitable E-Bike Initiatives
Lectric Bikes Partnered with Mr. Beast to Give Away 600 Bikes
Charitable Anniversary-Celebrating Initiatives
Earth Therapeutics Emphasizes Mental Health
Practical Grief Support Platforms
The 'Griefity' Online Grief Support App is Free to Join
Efficient Fact Generators
Facts Generator Can Produce Interesting Facts About Any Subject
Data-Based Task Prioritizers
Whenable Takes a Data-Driven Approach to Organizing Life
Mental Health Community Engagement
OOt Social Health Recently Launched Its Application
Online Poker Engagement Features
Stretch Network Confirms the Launch of Three New Features
Multifaceted CSR Funds
Merlin Venues is Supporting Children, Families, Aquatic Life, and More
Personalized Heartfelt Digital Greetings
Merrygram Emerges as a More Meaningful Alternative
Community Challenge Platforms
Nas.io Let's Anyone Create and Manage Their Own Online Challenges
Experiential Workplace Rewards
Bondly Has Over 300 Experiences for Employers to Reward the Team
Gamified AI Quizzes
SnapQuiz Offers a Vast Library of Quizzes with Something for Everyone
Philanthropic Investment Banks
Builders Vision Helps Build a More Humane and Healthy Planet
Adorable Goal-Setting Apps
CanGoal Keeps Users Engaged With Cute Characters
Connective Altruistic Apps
Heart 2 Help Uses Tech Can to Foster Positive Relationships