These campaigns and images are representative of a shift in the fashion world to represent more diverse models and the efforts are coming from some major players in the industry.
Some of the most notable efforts this year include Barneys New York's Spring 2014 campaign, which features dozens of transgender models and Debenhams' 'High Summer Lookbook,' with a mix of models who are amputees, Paralympians, elderly and plus-sized women. These campaigns are truly refreshing in that they are from major retailers that are choosing to realistically represent a broader spectrum of people in the world in advertisements.
New York Fashion Week this year also saw some unconventional models on the runway, including Lindsey Vonn who walked the Heart Truth Red Dress 2014 show on crutches and Danielle Sheypuk who stunned at the Carrie Hammer fashion show in her wheelchair, proving that people with disabilities are consumers of fashion too.
15 Diverse Models in Fashion Ads
From Inspiring Red Runway Shows to Untouched Underwear Ads:
Laura McQuarrie — Mar 4, 2014 — Marketing
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Untouched Underwear Ads
The Aerie #AerieReal Campaign Moves Away from Photoshop and Supermodels
14
Ageless Underwear Ads
This Elderly American Apparel Model is Stunning at 62
13
Naughty Amputee Models
Viktoria Leads The Way For Disabled Alternative Models
12
Social Media-Sourced Models
These Unconventional Diesel Models Were Spotted on Social Media
11
Wicked Wheelchair Fashion Shoots
Iveta Andelova x Kee Magazine January 2012 Takes a Bold Approach
10
Inspirational Wheelchair Fashion Models
Danielle Sheypuk is the First-Ever Wheelchair Model
9
Twinkling Transgender Editorials
The Lea T Elle Brazil December 2011 Issue is Sweetly Sparkly
8
Transgender Model Editorials
The ELLE Canada 'Fierce Competitor' Photoshoot Stars Jenna Talackova
7
Diversified Body Positive Campaigns
The Debenhams High Summer Look Book Forgoes Traditional Models
6
LGBT-Friendly Fashion Ads
The Barneys Spring 2014 Campaign Stars 17 Transgender Models
5
Androgynous Underwear Photography
The Candy Shoot by Karim Sadli Adds Soft Touches to Male Models
4
Classically Mature Model Lookbooks
The Row 2014 Lookbook Speaks Against Ageism in Fashion
3
Wheelchair-Bound Model Fashion Ads
The Diesel Spring 2014 Campaign Stars Jillian Mercado
2
Disabled Mannequin Campaigns
The Pro Infirmis Realistic Mannequins Celebrate Bodies of All Kinds
1
Inspiring Red Runway Shows
The NYFW Heart Truth Red Dress Collection Promotes Women's Health
Related Ideas
Portrait-Style High-Fashion Campaigns
Givenchy's Resort 2026 Line Appears Effortlessly Elegant
Body Paint Fashion Campaigns
The Miley Cyrus Maison Margiela Campaign Boasts Avant-Garde Themes
Model-Approved Footwear Campaigns
Gigi Hadid x Havaianas Lead The Flip-Flop Comeback
Modern Heritage-Based Streetwear
adidas Spotlights its 'Superstar Collection' for Fall and Winter
High-End Beauty Campaigns
The La Beauté Louis Vuitton Campaign Debuts With a Bold Vision
Ultra-Sophisticated Luxury Fashion Capsules
The Fendi Fall 2026 Ready-To-Wear Collection is Chic
Layering-Forward Luxury Fashion Capsules
Prada Presented Its Fall 2026 Ready-To-Wear Collection
Celebrative Icon-Inspired Campaigns
adidas Originals Honors 55 Years with Superstar: The Original
Equestrian-Inspired Runway Shows
The Hermès Fall 2026 Ready-To-Wear Collection is Ultra-Chic
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Iconic Stylish Bag Campaigns
Fendi's Summer 2025 Campaign is Cohesive and Contemporary
Spring Apparel Collection Celebrations
adidas Originals & Willy Chavarria Celebrate the SS25 Drop
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
A-List Beauty Ambassador Campaigns
The Dior Addict 2026 Collection Will Launch After Christmas
Fitness-Informed High Fashion Editorials
The Balenciaga Pre-Fall 2026 Collection is Dynamic
Contemporary Fashion Retrospectives
The Balenciaga by Demna Exhibition Captures Attention
Model-Approved Sportswear Collections
Sporty & Rich X Irina Shayk Unveil Timeless Essentials
Connection-Focused Luxury Fashion Campaigns
The Salvatore Ferragamo Holiday 2025 is Heartwarming
GenAI Fashion Campaigns
Desigual x Neural Fashion Launched an Editorial with AI-Generated Garments
Sophisticated Contemporary Apparel Collections
Represent Debuts the 'Dream On' Collection for SS26
Music-Forward Denim Campaigns
Levi's Tapped Charlotte Cardin, ROSÉ and Doechii for Its Latest Push
Cinema-Inspired Fashion Campaigns
Brunello Cucinelli Released Cinema Meraviglia for the Holidays
Racy Lingerie Campaigns
Agent Provocateur Has Unveiled Its Autumn 2025 Promotional Campaign
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Parisian-Inspired Fashion Campaigns
The Chanel Fall 2025 is Elevated and Captivating
Picturesque Literature-Inspired Fashion Campaigns
Christian Dior Presents Its Fall 2025 Campaign
Exploratory Rose-Centered Fashion Campaigns
Roger Vivier Taps Eva Green for Its Fall Campaign
80s-Style Actress-Approved Activewear
The Latest Old Navy Active Campaign Stars Lindsay Lohan
Lifestyle Brand Summer Campaigns
Kendall Jenner Stars in the Summer 2025 FWRD Edit
California-Cool Fashion Campaigns
Re/Done's Summer 2025 Campaign is Fresh and Elevated
Season-Long Fashion Campaigns
Marc Jacobs Unveils its Expressive 'JOY' Campaign
Star-Studded Brand Campaigns
'Play With Icons' is Redefining Lacoste’s Global Identity
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Circular Runway Fashion Events
eBay Endless Runway Brings Pre-Loved Styles to Fashion Capitals
Musician-Approved Fashion Campaigns
Michael Kors X Suki Waterhouse Unveil a Vacation-Ready Line
American Aesthetics-Focused Fashion Capsules
The Coach Spring 2026 Collection is Chic
Celebrity-Backed Luxury Jewelry Campaigns
Christian Dior Spotlights Its Rose Des Vents Jewelry
Enigmatically Suspenseful Fashion Campigns
Tom Ford Presents Its Fall 2025 Advertising Campaign
Music Artist-Fronted Fashion Campaigns
Jennie is Featured in Jean Paul Gaultier's New Campaign
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Actress-Supported High Jewelry Campaigns
The Christian Dior 2025 Ad Spotlights Charlize Theron
Nature-Inspired Luxury Fashion Collections
Michael Kors Spring 2026 Campaign Film is Eye-Catching
Dramatic Cinematic-Style Footwear Campaigns
New Balance Partners with Rosalía on a New Campaign
Cinematic Holiday Collection Campaigns
The Tod’s Holiday 2025 Collection Taps the Orient Express
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
Ultra-Luxurious Resort Campaigns
The Chanel Resort 2026 Ad Campaign is Laidback and Sophisticated
Luxurious Winter Campaigns
The Michael Kors Holiday 2025 Campaign Was Set in Banff, Canada
Digital Twin Models
H&M is Working with Models & Agencies to Replicate Virtual Likenesses
City-Themed Luxury Fashion Campaigns
Burberry’s Back to the City Campaign Celebrates London
Inclusive Fashion Dolls
Mattel’s First Autistic Barbie Boasts Sensory Experiences & Support Tools
Haute Auto Pattern Campaigns
The Audi Car Couture Ad Turns Car Parts into Dressmaking Layouts
Actress-Supported Footwear Campaigns
Jimmy Choo Partners with Sydney Sweeney on Its New Campaign
Bold Skate Shoe Campaigns
The New Vans Off the Wall Campaign Celebrates the Authentic Sneaker
Subtly Exaggerated Sophisticated Silhouettes
Balenciaga's Resort 2026 Collection is Chic & Elegant
Whimsical Youth-Inspired Fashion
The Miu Miu L’été 2025 Campaign is Playful and Stunning
Urban Landscape-Inspired Campaigns
The Casablanca Fall 2025 Advertising Campaign is Interesting
Actor-Fronted Sophisticated Fashion Campaigns
COS Taps Alexander Skarsgård for Its SS 2026 Line
Foundational Ready-To-Wear Collections
The Calvin Klein Spring 2026 Ready-To-Wear Line is Stunning
Dessert-Shot Fashion Campaigns
Stella McCartney's Summer 2026 Campaign is Shot in Qatar
Journey-Inspired Fashion Collections
Isabel Marant Has Released the Spring 2026 Campaign Film
Creatively Shot Footwear Campaigns
Christian Louboutin Releases the Creative Spring 2026 Campaign
Sophisticated Luxury Fashion Campaigns
Louis Vuitton Taps Jennifer Connelly for Latest Campaign
One-of-a-Kind Beauty Campaigns
The Beauty Machine by Dove Challenges Algorithm-Driven Standards
Portrait-Inspired Luxury Campaigns
The Balenciaga Heart and Body Campaign Taps Brand Ambassadors
Youthfully Elegant Spring Capsules
Roger Vivier Unveiled its Parisian-Centric SS26 Campaign
Sultry Black-And-White Fashion Campaigns
Ludovic De Saint Sernin Emphasizes Power and Sensuality
Community-Driven Fashion Campaigns
Cupshe Debuts its 'Limitless Campaign' with Casting Calls
Luxury Festive Campaigns
Bloomingdale’s Unveils Its 2025 Holiday Campaign
Connection-Centered Bag Campaigns
Kate Spade's Spark Something Beautiful Stars Gen Z Icons
Authentic Footwear Campaigns
Crocs' Wonderfully Unordinary Marks a New Chapter for the Brand
Tribute-Paying Luxury Fashion Campaigns
Mcqueen's Pre-Fall 2025 Campaign is Set in Coach & Horses
Celebrity-Backed Luxury Menswear Campaigns
Louis Vuitton Taps Jeremy Allen White and Pusha T
Anti-AI Apparel Campaigns
Pamela Anderson for 100% Aerie Real Rejects AI-Generated People & Bodies
All-Asian Beauty Campaigns
Maybelline Face the Difference Features 40 Asian Pacific Trailblazers
Celeb-Supported Fragrance Campaigns
Prada's Paradoxe Radical Essence Taps Emma Watson
California-Inspired Luxe Fashion Lines
Tory Burch Presents Its Sunny Pre-Fall 2025 Campaign
Influencer-Supported Worldwide Promotional Campaigns
GUESS? Taps Chiara Ferragni for Its Campaign
Luxury Bold Underwear Styles
Calvin Klein's Unveils Their Autumn Campaign
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Urban-Inspired Outwear Campaigns
Moose Knuckles is the 'Pulse of the City' for Fall/Winter 2025
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Fashion Week Beauty Partnerships
L'Oréal Paris Secured Copenhagen Fashion Week Makeup Exclusivity
Desert-Inspired Fashion Collections
Rudsak Unveils Its SS25 Collection with Earthy Minimalism
Iconic Women-Inspired Fashion Capsules
Yoga Jeans Presents the MUSE Spring/Summer 2026 Collection
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Actor-Supported Resort Capsule Campaigns
Louis Vuitton Spotlights Its Men's Resort 2026 Capsule
AI-Powered Shoppable Runways
Topshop and THG Studios Hosted a Front Row AI Experience
British Apparel Brand Relaunches
Topshop x Cara Delevingne Partner for a London-Inspired Campaign
Star-Studded Fashion Collections
Balenciaga's Winter 2025 Campaign is Shot in the Biarritz Hotel
Bold Eyewear Collection Campaigns
Vogue Eyewear Unveils Its 'No Rules Club' SS25 Campaign
Adventurious Luxury Furniture Campaigns
Louis Vuitton's 2025 Travel Campaign is Visually Appealing
Celebrity-Backed Luxury Jewelry Campaigns
Tiffany & Co. Runs an Ad with Natalie Portman
Runway-Inspired Fashion Dolls
The Styled by KidSuper Ken Doll Sports Boundary-Pushing Streetwear
Banshee-Inspired Fashion Collections
McQueen’s Spring 2025 Ad Campaign Embraces Irish Folklore
Whimsical Patterned Diverse Fashion
Kate Spade and Target Work Together on a New Collection
Streetwear Skate Remixes
The New Future Campaign Revives the Old Skool with Athlete-Driven Designs
British Countryside-Inspired Holiday Campaigns
The Miu Miu Holiday 2025 Campaign is Sophisticated
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Holiday Handbag Campaigns
Marc Jacobs Unveils Iris Law as the Face of its Resort 2025 Campaign
Stylish Beach-Ready Swimwear
Parade’s New Swim Collection Boasts Inclusive Silhouettes
Diversity-Focused Furniture Campaigns
IKEA Canada Initiates a Marketing Effort Titled Making Space
Unfiltered Skincare Campaigns
The Indu Spots Happen Campaign Celebrates Unretouched Teen Skin
Confidence-Celebrating Fashion Campaigns
Lulus Fashion Lounge Debuts the 'We are Lulus' Campaign
Athlete-Approved Intimates Lines
Victoria's Secret Debuts the Season of Strapless with Angel Reese
Subway Station Fashion Takeovers
Reitmans Hosts its Spring 2026 Lower Bay Station Preview
Contemporary Femininity-Inspired Fashion Capsules
Magda Butrym's Resort 2026 Presentation is Chic
Porcelain Doll-Inspired High-Fashion Runways
Maison Margiela Presented Its Fall 2026 Collection
Men's Footwear Marketing Campaigns
Stuart Weitzman Launches Stuart Weitzman New York
NYC Identity-Inspired Retail Cconcepts
Concrete Amsterdam Designs the Inaugural Steve Madden Store
Hotline-Inspired Footwear Campaigns
Sydney Sweeney Stars in HEYDUDE's ‘The Fashion Crisis Hotline’
Charitable Fashion Shows
Bloor-Yorkville BIA and Collaborators Ran Couture for a Cause:
Layering Streetwear Campaigns
Verdy’s Girls Don’t Cry Collection 2025 Debuts with Dsm London
Model-Backed Apparel Campaigns
Kendall Jenner and FWRD Reunite for a Curated Spring 2025 Edit
Actress-Backed Handbag Collections
Prada Spotlights Its Galleria Handbag Collection
Branded Model Search Initiatives
Torrid is Launching the Casting Call for the Year 2025
Female Athlete-Fronted Luxury Campaigns
The Coach x WNBA Campaign Merges Fashion & Basketball
Designer-Led Spring Campaign Films
Giorgio Armani Launches a Spring 2026 Campaign Film
Modernized Heritage-Style Campaigns
Brooks Brothers Launches the 'Make It Yours' Campaign
Cinematic Menswear Campaigns
Saint Laurent's Fall 2025 Campaign Centers Masculine Vulnerability
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Anti-Bias Fashion Unveilings
Primark Created "Kim Parr" to Challenge Preconceptions
Inclusive Retail Mannequins
This Primark Seated Mannequin Was Created with Sophie Morgan
Whimsical High-Fashion Holiday Campaigns
The Roger Vivier Holiday 2025 Film is Playful and Chic
Pixelated Runway Displays
Fendi Works Together with Marc Newson for a Dynamic Set at Ss26
Parisian-Inspired Fashion Runway Debuts
Brunette the Label Had Its Debut During Paris Fashion Week
Cinematic Fashion Campaigns
Alessandro Michele's Fall 2025 Campaign for Valentino is Alluring
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Effortless Urban Campaigns
Hailey Bieber Fronts DKNY's Fall 2025 Campaign with Timeless NY Style
Invigorating Spring-Ready Fashion Campaigns
Veronica Beard's New Campaign is Called Spring Forward
Transformational Fashion Campaigns
PARCO Summer 2026 Campaign Explores Identity Through Movement
Contemporary Femininity Fashion Campaigns
Roger Vivier Presents Its Pre-Fall 2025 Campaign
Friendship-Celebrating Doll Duos
Barbie Celebrates Women's Day with the Role Model Series
Inclusive Retail Displays
The Primark Sophie Mannequin Boosts Visibility for Wheelchair Users
Expansive Month-Long Fashion Celebrations
Fashion Art Toronto Marks Its 20th Anniversary
Inclusion-Focused Design Partnerships
Barbie's New Initative Spotlights Black Designers for BHM
Intergenerational Fashion Series
GapStudio’s FW25 Campaign Sees Gwyneth Paltrow and Apple Martin
Women-Empowering Photograph Campaigns
Ownever Made a Statement This International Women's Day
Accessible Customer Service Ads
Currys' 'Sigh of Relief' Campaign is Humorous and Inclusive
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative