Black lipstick, like all-gray hair, facial piercings and reverse high heels, is one of those modern fashion fads most are hesitant to try out. For lots of fashionistas, the fear of looking like an extra from the 90s coming-of-age-turned-cheesy-horror-cult film The Craft is too much to bear, but be not afraid! There are many ways to pull off the witchy look that are more Stevie Nicks than Wicked Witch of the West.
The look is best worn when paired with an entirely neutral face -- bare minimum eye makeup and natural pink blush is best, as seen in the Vogue Taiwan photo shoot featuring Valeria Dmitrienko. Other variations include a vampy version using black eyeliner (intense, I know) topped with burgundy gloss, or full-blown Gothic-chic. If aiming for the latter, don't forget to pair with studs.
20 Badass Black-Lipped Editorials
20
Dusk-Dancing Dames
The Numero 137 Issue Features the Stunning Elza Luijendijk
19
Punk Goth Fashion
Rachel McAdams Brings Black Lipstick Back in T Magazine
18
Gothic Medieval Editorials
The Dark Knight Rises for the September 2012 Marie Claire is Fierce
17
Rebelling Webcam Photoshoots
The Jonathan Wolpert 'Les Voyeurs' For Fashion Bless Editorial is Raw
16
Beachside Biker Chick Captures
The Valeria Dmitrienko Vogue Taiwan Photo Shoot is Dramatic
15
Gothic Goddess Shoots
The Marcelina Sowa Fashion Gone Rogue Editorial is Darkly Decadent
14
Foreboding Darkroom Shoots
Felicity Jones Stars in an Editorial for Vogue Italia March 2012
13
Bejeweled Facial Masks
The Daria Zhemkova Vestal Magazine Spread Goes Gothic
12
Sultry Smoking City Editorials
The Monika Sawicka for Tush #26 Editorial Shoot is Darkly Seductive
11
Models as Gothic Dolls
P. Gage Burke's Crawling, Spike-Ridden Shoot
10
Witch Fashion
Luella Fall 2008
9
Gothic Fitness Editorials
The Vice 'Goths at the Gym' Ediorial Gives Exercise a Sub-Cultural Twist
8
Anguished Androgynous Shoots
The Delfine Bafort Marie Claire Italia Editorial is Very Stylish
7
Golden-Clawed Jewelry
The Brass Talon Clip by Dilan Walpola is Darkly Fashionable
6
Onyx Lips
'Black Turquoise' by Olya Yakovleva Puts a New Spin on Black Lipstick
5
Gothtography
Jessie Craig's “Purple Haze” Collection is Eerily Exciting
4
Gothic Makeup Tutorials
Flare's 'The Blackened Lip' Video Breaks Down a Dark, Current Look
3
Literary Cosmetic Guides
The 'Halloween Makeup: Edgar Allan Poe's Raven' Tutorial is Scholarly
2
Goth Lipstick Pouts
Lancome's Ink-Lipped Fall Look
1
Black Male Lipstick
'Don't You Forget About Me' in BMM Features Androgynous Faces
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The 'I Only Wear MAC' Campaign Offers A Bold Take on Nude Makeup
Balm-Like Matte Lipsticks
Merit's Signature Lip Blush Has Gel-Wrapped Pigments in Olive Oil
High-End Beauty Campaigns
The La Beauté Louis Vuitton Campaign Debuts With a Bold Vision
Witchy Movie-Musical Cosmetics
r.e.m. Beayty x Wicked Explores Wicked: For Good's Darker Themes
TV Series-Inspired Lip Balms
NIVEA x Bridgerton Nourishing Lip Care Collection Targets Fans
Intensely Pigmented Lipsticks
The Tom Ford Beauty Reserve Lip Color Collection is Striking
Modern Minimalist Apparel Collections
Auteur Studio’s Latest Summer Edit is Refined and Sensual
Iconic Fashion Design Revivals
Mugler's Re/Edit Capsule Campaign Efatures Sharon Stone
Femme Fatale-Inspired Swimwear Capsules
LSPACE Emphasizes Chic Sophistication with Its New Capsule
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Vampire Film Makeup Capsules
The ColourPop x Twilight: New Moon Collection Features Sultry Hues
Dark-Romance-Inspired Makeup Capsules
ColourPop Introduces its 'A Shadow of Secrets Collection'
Luxury Beauty Brand Launches
La Beauté Louis Vuitton Unveils a New Era of Luxury Beauty
Cherry-Inspired Beauty Collections
Fenty’s 'Sweet Cherriez' Line Pays Homage to Rihanna’s Hometown
Neutral Lipliner Shades
m.ph's 'The Overliner Lip Liner Pencil' is a Versatile Nude Kit
Digital Makeup Zines
MAC Cosmetics is Reviving MACzine, Digitally, for a New Generation
All-Day Lip Liners
Clinique's Quickliner For Lips is Now Available in an Iconic Shade
Gothic Footwear Capsule
The Wednesday Capsule reimagines Dr. Martens icons through an ornate lens
Luxurious Nude Lipstick Lines
Christian Dior Debuts Its 2025 Addict Nudes N'Roses Collection
Villain-Inspired Graphic Streetwear
©SAINT Mxxxxxx Celebrates Heath Ledger's Joker in New Capsule
Edible Chocolate Lipsticks
The MAC Cosmetics x Doja Cat Collab Started with a Memorable VMAs Stunt
Exploratory Rose-Centered Fashion Campaigns
Roger Vivier Taps Eva Green for Its Fall Campaign
Playful Cosmetic Collections
The Clinique x Crayola Collaboration Makes Makeup Feel Fun Again
Lightweight Adaptable Balms
Clinique's Almost Lipstick is Now Available in a Flexible New Shade
Mystical Hair Dyes
Arctic Fox Unveils Witches’ Delight as the Perfect Fall Hair Color
Blurred Cosmetic Campaigns
MAC Cosmetics and Ella Gross Promote Innovative Powder Kiss Formulas
Vibrant Upscale Makeup Collections
Chanel's Spring 2025 Makeup Capsule Boasts Unexpected Pairings
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Ice Pop-Inspired Lip Stains
Fun, Fruity Popsicle Pouts Recreate the Look of Popsicle-Stained Lips
Glossy Gel Lip Liners
MAC Cosmetics' Lipglazer Glossy Lipliner is Lightweight & Plumping
Spicy Sauce Lip Glosses
The Sephora Collection x TABASCO® Brand Lip Glosses Come in Four Shades
Defiant Hair Color Collections
Tha Aging Disgracefully Collection by Manic Panic Celebrates Grays
Hybrid High-Shine Lip Stains
HALEYS Beauty Debuts the Re-Dew Glossy Lip Stain
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Noir-Inspired Luxury Cosmetic Collections
Chanel Debuts the Alluring Rouge Noir Collection
Black Metal-Inspired Lip Balms
e.l.f. Cosmetics and Liquid Death Launched "Lip Embalms"
It Girl-Inspired Fashion Lines
Veronica Beard Recently Launched Its Spring/Summer 2025 Capsule
Cult Lip Color Oils
The Clinique Pop™ Lip + Cheek Oil in Black Honey is Versatile
Holiday Film Makeup Collabs
ColourPop x The Grinch Drop a Limited-Edition Collection
Purse-Shaped Beauty Balms
The Crème Shop Kiss & Blush Lip & Cheek Balm is Portable & Customizable
Seasoning-Inspired Beauty Sets
Rare Beauty x Tajín Dropped Two Shades Inspired by Iconic Hues
Diverse Beauty Campaigns
Rare Beauty's Every Story Belongs Features 48 People from Latin America
At-Home Cherry-Cola Hair Colors
Splat Midnight Black Cherry Delivers Visible Results for Brunettes
Self-Care Wellness Sets
Grace & Stella’s Self-Care Essentials Glow This Valentine’s Day
Water-Activated Pigment Discs
Leaked Labs Invites Its Community into the Development Process
Cheeky Lip-Gloss Beauty Campaigns
NYX Professional Makeup Launches its 'If You NYX You Know'
Flesh-Toned Lip Balms
The Return of MAC Pro Lip Erase Revives the "Concealer Lip" Look
Feel-Good Lip Products
Serotonin Beauty Makes Products for Self-Expression
Luxurious Lipstick Gift Sets
Louis Vuitton Presents a Lipstick Trunk for Makeup Enthusiasts
Y2K Lip Gloss Campaigns
Lancôme’s Juicy Kissing Web Stars Celebs from Hit 2000s Shows
Co-Branded Saucy Lip Balms
Revlon Launched an Exclusive Glass Shine Lip Balm Shade with Guy Fieri
Affordable Holiday Makeup Kits
Revlon Canada Introduced Limited-Edition Holiday Kits
High-End Holiday Makeup Capsules
The Chanel Holiday 2025 Makeup Line Explores the Flamboyant Sky
Color-Changing Beauty Sticks
Sephora Collection's Color Twisters Change Upon Lip or Cheek Contact
Girl Group Beauty Campaigns
LANEIGE Taps KATSEYE for a JuicePop Box Lip Tint Campaign
Nostalgia-Driven Makeup Launches
The Huda Beauty Strawberry Latte Collection is Y2K-Inspired
Skin-Caring Cosmetics
Versed Makeup Introduces Color Cosmetics That are Beneficial for Skin
Sultry Black-And-White Fashion Campaigns
Ludovic De Saint Sernin Emphasizes Power and Sensuality
Celebrity-Fronted Luxury Bag Campaigns
Gucci Debuts 'Beauty and the Bag' with Kate Moss
Hydrating Crayon-Style Lip Products
Tom Ford Beauty Spotlights the Runway Lip Stylo Matte
Cocktail-Inspired Lip Balms
Omy Launched Lip Drinks Inspired by Negronis, Palomas and Punch
Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Cult Film-Inspired Graphic Tees
These Capsule Tees Pay Homage to 17-Year-Old Dark Knight Film.
Creatively Shot Footwear Campaigns
Christian Louboutin Releases the Creative Spring 2026 Campaign
Sun-Inspired Luxurious Beauty Lines
Hermès Boasts the Les Façons Makeup Capsule
In-The-Dark Cosmetic Pop-Ups
KissMe Ferme Debuts the Rouge Shop in the Dark Event
Experimental Fall Wardrobe
Undercover KHAOTIQUE NOIR Collection Debuts at Paris Fashion Week
Saloon-Style Beauty Pop-Ups
Clarins' Sweetheart Saloon Celebrates New Lip Products & Shades
High-Shine Lip Products
Pepper Pout Spotlights its Lip Liners and Sweet Spot Glossy Lip Stain
Witchy Nail Design Collections
Kiss x Wicked: For Good Shares Styles Inspired by the World of Oz
Non-Crease-Proof Eyeshadows
Fara Homidi Beauty's Essential Eye Collection Achieves a Lived-In Look
Makeup-Inspired Colorfuldevices
Lipstick Mechanical Keyboard Highlights Glam with Cosmetic Hues
Multipurpose Beauty Crayons
Make Up For Ever's Artist Color Crayon Sticks Add Color with a Swipe
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Color-Centric Makeup Experiences
e.l.f Beauty's color e.l.f.nalysis Suggests Flattering Shades
Luxurious Beauty Collections
The Louis Vuitton La Beauté Collection is Chic and Artistic
Limited-Edition Spooky Makeup Collections
Annabelle Cosmetics is Gearing Up for Halloween
Pigmented Lip Stains
NYX Professional Makeup’s 'Lip Lingerie Lip Stain' Arrives in Canada
Limited-Edition Luminous Matte Lipstick
Chanel Debuts the Rouge Allure Velvet Les Perles Lipstick
Bold Eyewear Collection Campaigns
Vogue Eyewear Unveils Its 'No Rules Club' SS25 Campaign
Edgy Cruelty-Free Cosmetics
Barry M Beauty's Rebrand Embraces Its Rebellious Roots
Glam Actress-Starring Beauty Campaigns
Urban Decay Taps Dove Cameron for a New Creative Chapter
Rock-Inspired Cosmetics
Ozzy Osbourne x Birmingham-Based Beauty Brand Unveil an Edgy Makeup Line
Stage-Approved Rouge Lipstics
Christian Dior Presents the Rouge Dior On Stage Lipstick
Pop Icon-Backed Campaigns
Charli XCX Fronts Valentino's Puffer Gloss Campaign
Nude Lipstick Trio Sets
The MAC 'Wildest Gleams Mini Lustreglass Lip Trio' Features Iconic Shades
Beauty Tattoo Pop-Ups
Wonderskin is Celebrating a New, Limited-Edition Black Vinyl Lip Stain
Pigmented Lip-Conditioning Products
Estée Lauder's Pure Color Melt-On Glosstick Brings the Shine
Banshee-Inspired Fashion Collections
McQueen’s Spring 2025 Ad Campaign Embraces Irish Folklore
Comedy Horror Cosmetics
The NYX Cosmetics x Wednesday Collection Creates Fun, Dark Designs
Multi-Use Lip Product Holders
ColourPop Cosmetics & PopSockets Teamed Up to Make ColourPopSockets
Long-Lasting Lip Glosses
Not Beauty by SZA Debuted a Trio of Hard-Working Lip Essentials
Culture-Inspired Lip Shades
The Plasma Lip Compound Tinted in Fortune Celebrates Luck and Elegance
Heart-Themed Makeup Collections
ColourPop Debuts its 'Heart to Get Valentine’s Day Collection'
Disco-Glamour Beauty Collections
Studio 54 Inspired Valentino Beauty's Rendez-Vous Ivory Range
Harmonious Eyeshadow Combinations
'Palettes of Beautifying Eye Trends' Celebrates Beauty Moments
Lanolin-Based Tinted Lip Masks
LIXR Beauty's Lip Mask is Multi-Functional and Practical
Tinted Lip Oil Launches
Charlotte Tilbury Debuts Its New Unreal Lips Healthy Glow Nectar Oil
90s-Inspired Makeup Revivals
MAC Cosmetics' New Collection Revives Beloved Cool-Tone Colors
Soft-Matte Lip Mousses
VIEVE's Poutder Achieves a Blurred Look with Nourishing Ingredients
Lash Brand Expansions
Lilly Lips Marks Lilly Lashes’ Expansion Into Color Cosmetics
Dark Collab Footwear
The Dr Martens x Wednesday Midnight-Black Collection Nods to Gothic Outcasts
Lip Color Shade Extensions
Fenty's Stunna Lip Paint Longwear Fluid Lip Color Comes in 3 New Shades
Affordable Makeup Offers
Maybelline New York Drops its Black Friday Deals Ahead of the Holidays
AI-Personalized Lipsticks
Maison M Recommends Flattering Shades with Artificial Intelligence
Halloween-Themed Shiraz Wines
Barossa Ink Shiraz is Debuting New Branding for the Autumn
Matte Lip Plumpers
Melt Cosmetics' Hot Shot Matte Lip Plumper Enhances Fullness Without Shine
Concealer-Inspired Lip Glosses
Huda Beauty's LightCealer, MidCealer & RichCealer Revive Y2K Style
Nude-Hued Nail Polishes
The Leighton Denny Nudes Collection Has Three Vegan-Friendly Hues
Songstress-Style Lip Kits
The Taylor-Made Lip Kit by Pat McGrath Labs Creates an Iconic Lip Combo
Beauty Brand Development Courses
The Lipstick Lesbians Created the Let's Learn About Beauty Course
Founder-Inspired Lip Glosses
LAWLESS x LoveShackFancy Launched a Pair of Limited-Edition Shades
Product-Inspired Halloween Looks
Aldi and EllaDoesFX Created a Look Inspired by Professor Peppy
Month-Long Beauty Pop-Ups
Revlon Canada Celebrates National Lipstick Day with an Exclusive Pop-Up
Lip Liner Shade Expansions
Fenty Beauty Unveils Five New Shades of Trace’d Out Pencil Lip Liner
Surreal Eyewear Collections
Schiaparelli's Fetish Sunglasses Capsule Represents a Bold Evolution
Pre-Paired Lip Kits
Kylie Cosmetics' Glossy Lip Kit Plays Off of Original, Viral Lip Combos
Black Garlic Mayonnaise
The Heinz Halloween Mayo Turns a Classic Condiment into a Seasonal Twist
Plant Pigment Lipsticks
Le Rouge Français Derives Rich Pigments from Flowers and Roots
Two-in-One Lip Liners
Charlotte Tilbury’s Lip Cheat Contour Duo Lip Liner Sculpts & Fills
Long-Wear Stage-Proof Eyeliners
KimChi Chic Beauty Launched Its New StageProof Eyeliners
Effortless Minimalist Makeup Products
No Makeup Makeup® Introduces a New Blush & Lip Color
Star-Studded Lip Gloss Campaigns
Lancôme Celebrates Juicy Tubes Legacy with Y2K with 'Kissing Web'
Princess-Themed Lip Glosses
ColourPop Launches the Disney Princess Ultra Glossy Lip Collection
Smokey Eye Liners
NYX Professional Makeup Launched the Epic Inky Stix Cream Gel Eyeliners
Monochromatic Cosmetic Clinics
Studio Author Presents a Bold and Immersive Design for POUTx
Sophisticated Nude Heel Collections
The Christian Louboutin Limited Nudes Capsule is Ultra-Chic
Spiced Makeup Collaborations
Rare Beauty and Tajin Partner to Create a Cheek & Lip Stain
Whimsically Witchy Cosmetic Collections
The KISS Wicked Collection is Limited-Edition
Hydrating Jelly-Style Makeup Tints
CoverGirl Clean Fresh Jelly Water Tint Works on Lips and Cheeks
Hybrid Makeup Pens
Annabelle Cosmetics Introduces the Bigshow Multi-Use Eyeshadow Pen
Romantic Statement Lipsticks
Pupa Milano's VAMP! Lipstick in Iconic Red The Ultimate Festive Shade
3-in-1 Lipsticks
Spellcast Beauty's Dynamic Duo Lipstick Sports a Split Design
Intimate Fashion Capsules
Velvet Heat Brings Kate Moss and Chloë Sevigny Together in Los Angeles
Miniature Lip Liner Sets
Charlotte's Iconic Lip Cheat Trio Supports Affordable Product Discovery
Luxe Plumping Glosses
Kevyn Aucoin Beauty Debuts Nostalgic Multi-Finish Lip Collection
Luxurious Beauty Launches
La Beauté Louis Vuitton Debuted with Refillable Makeul and Artful Design
Magnetic Nail Polish Strips
Color Street's Velvet Lounge Collection Has Metallic-Infused Finishes
Vibrant Fuchsia Lipstick Shades
Nikol Beauty Has Expanded Its Popular Shiny Velvet Cream Lipstick
Convenient Cosmetic Sticks
KimChi Chic Beauty Launches Kim Cheeky Lip & Cheek Sticks