Beer marketing ads tend to be the most comically engaging and entertaining out of all other product markets. Beer and entertainment tie together effortlessly; any game, show, night out and party usually involves a brewed beverage. Playing off that, brands opt for playful approaches in all of their marketing divisions. However, the print industry is more subdued and it can be difficult for brands to actively engage consumers.
With added effort, beer companies are ingeniously taking a more interactive and relatable approach to their print ads. TECTATE Beer for example, simulated the inexplicable feeling of drinking its beer with a bubble wrap-infused print add. Contrarily, relating to social media and life events, The Shiner Block brewers released ads inspired by Instagram with vintage-like photographs relating to its beer.
15 Beer Marketing Print Ads
15
Active Beer Bear Ads
The Lacplesis Dzyvs Discover Real Life Campaign is Adventurous and Surreal
14
Instagram-Like Beer Ads
The Shiner Bock Campaign Focuses on Fun Everyday Moments
13
Character Compatible Alcohol Ads
This 'Way Beer' Campaign Matches Flavors with Personalities
12
Witty Feminist Beer Ads
Ads for Rotthammer Beer Comically Promote Gender Equality
11
Stacked Phone Beer Ads
This Guinness Advert Wants Phones Down and Bottoms Up
10
Hazardous Alcohol Ads
This Zagorka Beer Campaign Appears Dangerous at First
9
Poppable Beer Ads
The TECATE Beer Ad Creates Bubble Wrap Beer Foam for Consumers to Play With
8
Intoxicated Medieval Mischief Ads
The Weltenburger Kloster Beer Ads Compromise Historic Characters
7
Punny Father's Day Beer Ads
The Heineken 'Legendary Dad Jokes' Campaign Showcases Cheesy Jokes
6
Post-Holiday Beer Ads
Santa and Rudolph Go Head to Head in the Stella Artois Advertisement
5
Jovially Drunk Ads
The Artisan Beer Campaign Promotes 'Locally Brewed, Locally Tested' Drinks
4
Powerful Pale Ale Promotions
Church End Brewery Markets Brewt Beer as Light While Still Strong
3
Toast Jacket Beer Ads
Carlton Dry's Hello Beer Campaign Uses Dry Humor to Advertise a Dry Lager
2
Deadly Aquatic Beer Ads
This Campaign for 'Dry Dock' Beer Shows Horrors Lurking Beneath the Water
1
Spooky Jet-Black Brews
The Market Store Gives Guinness a Holiday Makeover
Related Ideas
Voluptuous Swimwear Calendars
Swimsuits for All's Sexy at Every Curve Campaign Celebrates Shapes
Silly Stuttering Campaigns
The Kekemelodi Print Ads Inject Humor Into a Serious Matter
Bathroom-Set Fashion Ads
The Alexander Wang Spring 2014 Campaign Stars Anna Ewers
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
Secret Beer Code Beverages
The Guinness QR Cup Reveals Hidden Message When Filled With Dark Liquid
Bunny-Shadow Alcohol Ads
The Hennessy 'What's Your Wild Rabbit' Campaign Urges Never Give Up
Heiress Beer Ads
Check Out the Paris Hilton Devassa Bem Loura Ad Deemed too Hot for TV
Fur-Shaking Pet Ads
The 3M Lint Roller Campaign is Gear Towards Cat and Dog Owners
Remixed Brewery Branding
The Heineken Future Bottle Remix Challenge Revamps the Iconic Beer
Instagram-Like Beer Ads
The Shiner Bock Campaign Focuses on Fun Everyday Moments
Beggar Hood Ornament Ads
The Bucharest City Police Campaign Pleads 'Don't Encourage Begging'
Freakish Facial Hair Beer Ads
The Heineken Handlebar Moustache Commercial is a Hilarious Mini-Film
Burned Clock Ads
The UK Government Fire Kills Campaign Urges People to Check Their Smoke Alarms
Ill-Fitting Packaging Ads
The Dank! 2nd Hand Furniture Campaign Promotes Free Delivery
Instant Hipster Ads
TakeYour Look from Nerd to Cool with this Piaggio Vespa Campaign
Origami Beer Labels
These Bottles are Marketed with Paper Oragami Labels
Interactive Print Magazine Ads
Wired’s Interactive Moto Ad Lets You Choose Your Favorite
Toy Sculpture Possibility Ads
The LEGO 'It Begins With a Brick' Campaign is All About Imagination
Political Beer Ads
Budweiser “Wassup” Boys Endorse Obama
Beer Battle Graphs
The Go Ireland Guinness VS Beer Infographic is Informative
Fantastical Concept Sketch Ads
The Orange Apple Creative Imagery Campaign is Imaginatively Fun
Distracting TV Ads
The Gol Television Football Channel Campaign Depicts Oblivious Watchers
Witty Feminist Beer Ads
Ads for Rotthammer Beer Comically Promote Gender Equality
Origami Animal Ads
The Rexiine House Campaign Asks People to Wear Artificial Fur
Aged Cartoon Character Ads
The Tounsia TV Campaign Shows That This Network Defies Time
Deadly Food Ads
The Down to Earth Campaign Urges People to 'Switch to Organic Food While You Can'
Sinking Alcoholism Ads
The AA Unidade Servico Recupercao Campaign Depicts Suicidal Drinkers
Submerged Beer Ads
The Polar Light Campaign is Intoxicating
Hazardous Alcohol Ads
This Zagorka Beer Campaign Appears Dangerous at First
Misplaced Object Ads
The Fiat Original Parts Campaign Focuses on the Right Mechanics
Friendship-Testing Beer Ads
This Carlsberg Commercial Puts Friendships to the Test
Charitable Booze Rebuttal Campaigns
Budwiser Beer Ad Takes a Stand Against Critics During Trial
Glow-in-the-Dark Lager Labels
The Interactive Heineken Beer Bottle Illuminates When People Cheers
Tech Store Weapon Ads
The RadioShack Lifechanging Promotions Campaign Advocates Self-Defence
Marriage-Testing Beer Campaigns
Heineken’s ‘The Negotation’ Pits Couples Against
Celebratory Car Accident Ads
The ONG Transitoamigo Campaign Cautions Against Drinking and Driving
Text-Heavy Gaming Ads
The BRLOH Game Store Campaign Holds That 'Classic' Really Means 'Boring'
Boozy Hockey Openers
This Beer Bottle Opener is Made from an Upcycled Puck
Bloody Flow Chart Ads
The Armstrong Foundation Campaign is Dark and Brutal
Male-Focused Desserts
These Featured ManCakes are Sure to Appeal to the Macho Man in Your Home
Disguised Alcoholic Ads
The 'Chocoholics' Campaign Presents Chocolate Milk as Beer and Wine
Brew Finder Apps
The Stella Artois 'Le Bar Guide' App Leads You to Your Favorite Beer
Landmark Packaging
The Estrella Damm Beer Packaging by Erik G. de Lopidana Ties in History
Homeless Old Car Ads
The Renault Megane DCI 130 Campaign Depicts Some Sad Situations
Frozen Booze Desserts
Brewer's Cow 'Beer Infused Ice Cream' is The Pot Belly's Worst Nightmare
Vintage Revolver Bottle Openers
These Cast Iron Accessories Will Pop Your Brews in Style
Inverted Libation Sippers
The Brew2Go Holds a Whole Beer to Help Keep It Cool and Stop Spills
Interactive Papercraft Campaigns
Stella Artois for the Holidays
Hand-Painted Billboards
The Ritual Project for Stella Revives Dying Art of Hand-Painted Ad
Irish Party Shot Staples
These St Patricks Day Shots Will Fire Up Your Celebrations
Road Pest Ads
The Balta Insurance Campaign Promotes Protection Against Many Auto Accidents
Punny Father's Day Beer Ads
The Heineken 'Legendary Dad Jokes' Campaign Showcases Cheesy Jokes
Whimsical Fruit Battery Ads
The 'Zespri Daily Recharge' Campaign Presents Kiwi to the Modern World
Apologetic Beer Ads
This Schneider Beer Ad Hilariously Begs Forgiveness on Behalf of All Guys
Anti-Class Beer Ads
The Saranac Camapign Helps You Loosen That Tie
Beer Delivery Apps
The Drizly App Delivers Lagers and Ale Right to Your Doorstep
Tunnel Vision Ads
The Stop Pain Social Initiative Campaign Sees Light at the End of the Tunnel
Crafty Beer Discounts
The Craft Beer Passport Gives Beer Lovers Delicious Discounts on Craft Brews
Boozy Pint Cupcakes
This Beer Cupcake is Shaped like Foaming Steins of Ale
Manipulated Numerology Ads
This Effie Awards Campaign Celebrates Creativity with Cleverness
Wild Domestic Animal Ads
The Volkswagen Tiguan 2014 Campaign is Cleverly Dramatic
Apocalyptic Alcohol Ads
The Guinness 'Dark Life' Advertisement Brings the World Together
App-Distracting Ads
The Unica Ethanol Verde Campaign Urges Not Using Cell Phones While Driving
Comfy Comical Campaigns
The Prescott Beaverbrook Developments Ads Reveal Nose Picking Little Girls
Athletic Cavemen Campaigns
Delantero's Mega Gym Ads Promote Fitness with Prehistoric Cartoons
Holiday Romance Beer Campaigns
The Stella Artois Christmas 2010 Ad Will Warm Your Heart
Hipster Reform Campaigns
Primavera Sound's 2013 'Indie Coaching' Ad Has Hipsters Being Trained
Cupid-Induced Lager Ads
New Zealand Beer Festival Utilizes Valentine's Day
Sacrilegiously Sweet Beer Brandings
DuClaw Sweet Baby Jesus Chocolate Peanut Butter Porter is Rich
7 Funky Beer Ads + Guinness Light Show
Rudolph-Inspired Ale Ads
The Church End Brewery Reinbeer Campaign Boasts Red Noses and Antlers
Commandeered Logo Apparel
The Elm Co. Summer Quickstrike Collection Modifies Beer Labels
Alcohol-Saturated Sweets
The DIY Guinness Brownies are Liquored Up
Face-Mashed Dog Ads
The Pedigree Dentastix Fresh Campaign is Inspired by Social Media
Personalized Bottle Poppers
This Boozy Wall Mount Bottle Opener is a Great Father’s Day Gift Idea
Phone-Incarcerating Beer Ads
The 'Amstel Safe' Campaign Gave Beer to Those with Locked Up Phones
Musical Booze Marketing
Harp Lager Packaging Embodies the Form of an Elegant String Instrument
Alcohol Advertising Apps (UPDATE)
The Stella Artois Ice Lounge App is Interactive and Yummy
Bearded Brew Branding
These Barbiere Beer Bottle Designs Embraces Grizzly Grooming
Sulky Beer Branding
Seasonal Affective Beer Gets Its Identity from Gloomy Weather
Dueling Brother Campaigns
The 'Claude vs Pierre' Stella Artois Commercial is Cute
Ticket-Toting Beer Labels
This Company Replaced Beer Labels with Tickets for Transportation
Spontaneous Beer Ads
Jamie Munro Explores Comical Alcohol Ads with These Funny Beer Commercials
Fighter Beer Ads
Anderson Silva and Steven Segal Face Off in Budweiser 'The Great Preparation'
Honestly Boring Brew Ads
Breckenridge Brewery 'Truth in Beervertising' Parody Campaign
60s Beer Ad Revivals
Stella Artois Creates a Vintage-Inspired Drink Campaign
Cinematic Beer Virals
Stella Artois ‘Smooth Original' Campaign Exudes French Style
Voodoo Magic Beer Ads
This New Bud Light Super Bowl Commercial Features Stevie Wonder
Facial Hair-Infused Libations
Rogue Beard Beer is Made From Brewmaster John Maier's Beard Yeast
Pint-Sized Advertisements
BBDO Singapore Release Images for Guinness Made of More Campaign
Typographic Coffee Campaigns
Jessica Hische Illustrated Unique Starbucks Latte Orders on Desserts
Invisible Car Chases
Anyone Can Getaway in This Carlton Draught 'Beer Chase' Commercial
Musical Beer Devices
This Becks Project Creates Music Using Beer Bottles and Phonographs
Wine Bottle Beer Branding
The Avant Red Flander Ale will Trick Wine Drinkers
Satirical Beer Ads
Breckenridge Brewery Says "If You Touch it and it's Cold, Then it's Cold"
Horrifying World Cup Ads
This Chilean World Cup Ad is Inspired by Famous Horror Movies
Chair-Scavenging Campaigns
The Seat Promotion by Heineken Initiates a Race for Wembley Tickets
Toast Jacket Beer Ads
Carlton Dry's Hello Beer Campaign Uses Dry Humor to Advertise a Dry Lager
Personified Brewski Campaigns
The Redhook May 2011 Beer Ads are Filled With Cheeky Attitude
Remixed Brewery Branding (UPDATE)
Heineken Beer Celebrates Its Newest Bottle Design for 2014
Extra Arm Ads
The Suva Accident Insurance Campaign Lends a Helping Hand
Guinness Chocolate Floats
Jamie Levine's Guinness Float is Filled with Bananas and Goodness
Kicking Beer Ads
Fentimans Ginger Beer Ad Demonstrates its a Beer with a Kick
Deadly Aquatic Beer Ads
This Campaign for 'Dry Dock' Beer Shows Horrors Lurking Beneath the Water
Bloody Barbarian Beer Ads
Strange Commercial for Flying Dog Brewery's Wildeman Farmhouse IPA
Reckless Beer Ads
Miller High Life Vid Promotes Skatin' on Boards and Sippin' on Beer
Tia Clarke, Trend Hunter (INTERVIEW)
Clarke Gets Musical with Romantic Song Creators
Pro Bono Celeb Beer Ads
The Will Ferrell Old Milwuakee Commercials Pay Tribute to the Midwest