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Hybrid Cookie-Cake Milkshakes

Burger King Has Added a Red Velvet Oreo Milkshake to Its Menu

— May 15, 2015 — Marketing
International fast food brand Burger King has announced the addition of a Red Velvet Oreo Milkshake to its over-the-top milkshake menu. The indulgent new milkshake will be available in Burger King stores for a limited time only, while a vanilla Oreo milkshake remains a year round BK staple.

The epic Red Velvet Oreo Milkshake is a red cream cheese and chocolate-flavored dessert with Oreo cookies blended in for good measure. According to the brand, a small (12-ounce) size Red Velvet Oreo Milkshake will contain a whopping 450-calories.

This latest limited edition milkshake from Burger King is definitely over-the-top and packs a whole lot of calories, but in saying that, it likely contains much less calories than the average red velvet Oreo cheesecake.
Trend Themes
1. Over-the-top Milkshakes - The trend of offering extravagant and indulgent milkshakes is on the rise, providing an opportunity for innovative dessert creations.
2. Limited Edition Menu Items - The introduction of limited edition menu items generates excitement and encourages consumers to try new products, creating a space for innovative and unique food offerings.
3. Indulgent Desserts - The popularity of rich and indulgent desserts like red velvet Oreo milkshakes highlights the opportunity for unique and decadent dessert offerings in the food industry.
Industry Implications
1. Fast Food - Fast food chains like Burger King can capitalize on the trend of over-the-top milkshakes and limited edition items to attract more customers and generate increased sales.
2. Dessert Shops - Dessert shops can take advantage of the trend of indulgent desserts and create their own unique milkshakes and desserts to cater to consumer demand for extravagant treats.
3. Food and Beverage - Food and beverage companies can explore opportunities to create innovative and indulgent dessert products to meet the ever-growing demand for unique and delicious treats.
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