The Oriental-Inspired Prada Spring 2010 Ad Campaign

By: Marissa Liu - Published: • References: prada & materialiste
Always the trendsetter, Miuccia Prada asked Hedi Slimane to helm the Asian-inspired Prada Spring 2010 ad campaign. Slimane came up with a black and white series of photographs that harken back to the streets and lounges of early 20th century China.

Chinese models both male and female populate the landscape along with a few Caucasian male models, which is highly unusual for Prada but extremely refreshing. Chinese artist Yang Fudong contributed a video for the Prada Spring 2010 ad campaign. Watch Yang’s video and then click through the gallery for more of Hedi Slimane’s beautiful photographs for Prada. Stats for Black-and-White Asiatorials Trending: Older & Average
Traction: 7,117 clicks in 311 w
Interest: > 3 minutes
Concept: Prada Spring 2010 Ad Campaign
Related: 124 examples / 95 photos
Segment: Neutral, 18-55
Comparison Set: 45 similar articles, including: fashionable schoolgirl faces, graphic artography, and crystal-encrusted heels.