The Russian Startup Brings Instagram Influencers and Brands Together

By: Alyson Wyers - Aug 13, 2016
References: & betalist
This blogger marketplace aims to connect professional bloggers with advertising opportunities. Based in Russia, startup Insense unites online influencers and advertisers with the goal of creating sponsored content. This venture speaks to the continued popularity of content marketing strategies within the digital space and the viability of content creation as a paying job.

Internet influencers interested in using the blogger marketplace receive cash or free products for posting about brands on social media platform Instagram. Insense also offers "basic statistics of your account," including follower analytics, post efficiency and best times to post.

Advertisers who want to join the beta can quickly find relevant Instagrammers and manage their projects in one convenient place with the Insense dashboard. They receive "estimated data" for their campaigns as well.