From Hyper-Realistic Villain Dolls to Toddler Toy Rental Services

By: Jana Pijak - Jan 3, 2015
These 2014 toy trends range from hyper-realistic villain dolls to toy rental services that are both sustainable and cost-effective. If you're a fan of LEGO, toy rental services are making a business out of previously used building blocks. These services offer toy loans and allow consumers to keep building blocks for a temporary time period.

In addition to toy rental services, intricate toy craftsmanship is at an all-time high. Hyper-realistic pop culture characters, lifelike animals and 3D-printed selfies are all examples of the toy industry's heightened focus on realism.

Moreover, collector's items are regaining popularity as artists begin to customize store-bought products. From realistic body image dolls to collapsible action figures, these 2014 toy trends are evolving based on social changes and technological innovations.

For more on what's next in toy trends for 2015, take a look at Trend Hunter's Toys Trend Report.