The colder weather always makes tea, coffee and hot chocolate more appealing. These marvelous mugs provide an array of choices when it comes to how you'll be enjoying that comforting drink.
All of these marvelous mugs are inventive, although the utility of some is questionable. The 3 cups in one is a bit reminiscent of Alice in Wonderland, and the teacup chairs are just silly.
Implications - There are numerous products that are essential to have in households, meaning they will always sell in the marketplace. However, consumers are now looking for unique qualities in household products which will allow them to express their creativity. Companies should alter these standard products to make them more desirable to consumers.
SCORE
6.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 95%
Activity 93%
Freshness 8%
