Origins of Creativity
roger martin Keynotes - The Roger Martin speeches express his preoccupation with corporate culture. Martin breaks down the...
The business guru feels that organizations are guilty of encouraging people to deepen a mastery of a limited number of skills and qualities. As a result, this will create a lack of originality among individuals.
Roger's creative keynote ends by recommending a reasonable way to combat this from happening. He challenges people to do something original on a daily basis. He uses an example of a customer service manager who normally calls people; he recommends that the individual should go to the customer's house for a conversation instead. It's all about trying something different and learning from it.