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Score: 7.8
New and Warm Top 6 Examples: 7,812 Total Clicks Date Range: Oct 15 - Mar 17
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Kitchen appliances are enhance with steaming capabilities
Implications - As healthy eating stays on the forefront of consumer’s minds, home cooking is seeing an evolution with sous-vide and steaming taking precedence as some of the healthiest forms of meal preparation. Innovative cooking appliances paired with connected technology make steaming food and using the sous-vide technique faster and simpler than ever, appealing to consumers looking to make smarter choices in the kitchen. [More]
Score: 7.6
New and Warm Top 5 Examples: 7,374 Total Clicks Date Range: Dec 15 - Mar 17
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Lucite makes a comeback through standout decor
Implications - Seeing a resurgence in fashion, Lucite is also reigniting its popularity within furniture alongside the resurrection of art deco design. The durable clear plastic lends itself well to the millennial aesthetic through the use of prismatic colors and easy maintenance, signifying a strong consumer desire for functional yet fun interior design that makes a statement. [More]
Score: 8.2
New and Hot Top 5 Examples: 9,243 Total Clicks Date Range: Jul 16 - Mar 17
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Consumers look to new services that further simplify meal-prep
Implications - Looking beyond subscription services and home delivery, consumers are taking advantage of in-store and boutique services that expedite the meal preparation process and provide an opportunity for hands-on guidance. This progression highlights the expanded expectations facing contemporary grocers, as well as the interest in educational services that allow customers to take knowledge of the skill home with them in addition to a finished product. [More]
Score: 5.7
New and Mild Top 6 Examples: 519 Total Clicks Date Range: Mar 17 - Mar 17
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Coffee is incorporated into seasonings and spices for savory cooking
Implications - Driven by the desire to continually experiment with new ingredients, self-processed foodies are embracing coffee-centered seasonings and spices as mainstays in the cooking of savory dishes. This progression highlights a continued interest in borrowing ingredients typically included in dessert dishes in order to elevate the flavor profile of traditional savory meals. [More]
Score: 7.7
New and Warm Top 6 Examples: 24,007 Total Clicks Date Range: Mar 15 - Mar 17
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Marble and brass combine to create a quietly glamorous aesthetic
Implications - Transitioning away from the simplistic black and white interpretation of minimalism, marbled surfaces alongside brass accents are infusing modern design with touches of glamor. Maintaining the clean and effortless feel the modern minimalist aspires to, marble patterns create dynamic texture for the eye to travel along, while notes of brass and copper incorporate a sense of richness, mirroring the rose gold hue prevalent within the fashion industry. This up-leveled aesthetic predicates new shifts within the minimalist movement. [More]
Score: 7.1
New and Mild Top 6 Examples: 6,337 Total Clicks Date Range: Aug 15 - Mar 17
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Beauty brands partner with film releases to launch fantasy-themed collections
Implications - In the interest of appealing to adult fans beyond the scope of mere nostalgia, beauty brands are partnering with movie studios to collaborate on makeup and skincare ranges that pay homage to popular characters and visual themes from fantasy and fairy tale-inspired film releases without compromising product quality. This progression highlights the need for brands to think outside of the box by combining meaningful pop culture references and cutting edge product technology that will appeal to amateur experts. [More]
Score: 7.4
This Week and Warm Top 4 Examples: 2,203 Total Clicks Date Range: Mar 17 - Mar 17
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Food trucks differentiate by offering healthy, fresh options
Implications - Often associated with indulgent, experimental "frankenfoods," food trucks are changing up offerings to suit consumers seeking out healthier options. Providing an alternative, and in many cases incorporating the creativity associated with food truck options, this shift marries the best of both worlds. [More]
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Score: 7
This Week and Mild Top 6 Examples: 6,886 Total Clicks Date Range: Oct 15 - Mar 17
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Nature-inspired aesthetics resonate with the desire to connect with life
Implications - The hypothesis that humans have an inherent desire to seek connection with nature, known as biophilia, is being consciously integrated into product design. Looking to create association between a sense of wellness with their products, brands across industries are leveraging the beauty of the natural world to entice consumers engulfed by the modern digital era. This stylistic deviation taps into the consumer preference towards authenticity and getting in touch with one’s roots. [More]
Score: 5.7
This Week and Mild Top 5 Examples: 1,741 Total Clicks Date Range: Oct 15 - Mar 17
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Handicaps showcased in everyday brand activations promote inclusivity
Implications - Connecting with consumers on a personal level, brands are promoting normalization to become more readily accessible to people with disabilities. With a focus on youth in particular, brands are increasingly starting to take handicapped individuals into account in their marketing, products and brand activations into account. This integration denotes another evolution in brand authenticity as consumers demand to see more diversity and inclusivity. [More]
Score: 6.9
This Week and Warm Top 6 Examples: 3,411 Total Clicks Date Range: Sep 15 - Mar 17
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Garages are adapting to accommodate demand for connected convenience
Implications - As IoT continues to permeate the home, garages are being updated with connected technology, making for more intuitive car parking. With emerging features such as mobile connection and multi-functional accessories, garages are adapting to the increasing demand for hyper convenience while accommodating the fast pace of innovation in auto tech and IoT. [More]