Literary Spill-Proof Platters

The Yu-Hun Kim Reading Tray Eases the Problems of Multitasking

Sadly, due to my lack of equilibrium, I’ve had to separate two of my favorite activities, reading and eating; thanks to the Yu-Hun Kim Reading Tray, I will no longer have to choose between the two again. Reading while eating, or vice versa, has never been easier.

The London-based Korean designer created the Yu-Hun Kim Reading Tray after exploring the everyday mishaps that occur when multitasking. Having also designed other helpful objects—such as my close second favorite, The Lining Mug, which allows someone to drink and read simultaneously—the Reading Tray will not only save some time, but will also save my books!

Multitasking Accessories
The Yu-Hun Kim Reading Tray and The Lining Mug are examples of products that enable consumers to multitask efficiently.
Integration of Activities
The combination of reading and eating in the Yu-Hun Kim Reading Tray reflects a growing trend of integrating various activities to save time and increase convenience.
Design for Balance and Efficiency
The London-based Korean designer's creations prioritize balance and efficiency, showcasing a trend in design for multitasking individuals.

Where This Applies

Home Goods
The Yu-Hun Kim Reading Tray and The Lining Mug are innovative products that cater to the needs of individuals seeking convenience and efficiency in their homes.
Publishing and Media
The growing trend of integrating activities like reading and eating presents opportunities for the publishing and media industry to explore new ways of engaging audiences.
Consumer Product Design
The design approach of Yu-Hun Kim, focusing on balance and efficiency, offers disruptive innovation opportunities for the consumer product design industry.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 25%
Activity 4%
Freshness 8%