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Endangered Animal Activist Apps

This Trailer Shows the Wonderful WWF Together iPad App

— January 21, 2013 — Lifestyle
Experience the world's most interesting animals in a new way with the WWF Together iPad app, now available for the Apple tablet. WWF stands for the World Wildlife Fund (not the World Wrestling Federation), which is an organization dedicated to the preservation of animal life across the world.

In an effort to broaden its appeal, WWF has expanded its efforts to include this new app, which will hopefully engage a younger audience. This is an interesting move for the federation because it signals its understanding of the shifts in how people today digest information.

The WWF Together iPad app does a great job in producing visually attractive graphics and creative ways of revealing information on a variety of animals found all over the globe.
Trend Themes
1. Interactive Animal Education - The WWF Together iPad app demonstrates the trend of interactive and visually engaging ways to educate people about endangered animals.
2. Youth Engagement - By creating an app, WWF is tapping into the trend of engaging younger audiences and increasing awareness among the next generation of conservationists.
3. Shift Towards Digital Learning - The WWF Together app reflects the trend of organizations adapting to the digital age by providing informative and interactive content through mobile applications.
Industry Implications
1. Conservation - The WWF Together app presents opportunities for the conservation industry to use digital platforms to raise awareness and funding for endangered animals.
2. Technology - The development and success of interactive apps like WWF Together highlights the disruptive innovation opportunities within the technology industry for creating educational and visually appealing platforms.
3. Education - The WWF Together app exemplifies the potential for digital education platforms to engage students in learning about wildlife conservation, indicating opportunities for the education industry to incorporate interactive tools.
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