The Nice Scream Van is the world's smallest ice cream truck and it is currently bringing free cones to the people of Manchester, England. A grown man is stuffed inside of the miniature truck, which measures just 47 inches long and 39 inches high. The truck was created to lift the spirits of people by delivering ice cream at Intu Trafford shopping centres throughout England.
This mini-motor tour is part of Intu's pledge of enhancing customer satisfaction and happiness. Before embarking on the project, the company conducted extensive research, which revealed that ice cream was among one of the top things that made people happy. The mini truck hopes to create a more positive experience-oriented shopping environment for the patrons of the centre by providing something that's not only enjoyable, but also highly memorable.