Universal Works, a London-based men's clothing retailer, collaborated with Novesta Shoes for the second time to offer consumers a wool sneaker series that's modeled on a previous design from the two.
Dubbed the 'Star Masters,' the Fall/Winter 2016 collection features neutral colorways and a textured upper that's contrasted with a patterned rubber sole. The wool sneakers make use of the same structural shape as those previously released by Universal Works and Novesta Shoes -- however transitions it to better suit the upcoming change in season.
The updated colorways include gray and black, brown and black and brown and white, as well as a tricolor variation that features gray and navy on the shoe's wool upper, which is paired with a black sole.
Key Themes Behind This Trend
- Textured Wool Sneakers
- Opportunity for brands to incorporate unique textures into footwear designs.
- Collaboration in Fashion Industry
- Chance for retailers to join forces and create innovative fashion products.
- Seasonal Footwear Collections
- Potential to create seasonal lines of shoes to cater to changing consumer preferences.
Where This Applies
- Men's Clothing
- Men's clothing retailers can incorporate wool sneakers into their product offerings.
- Footwear
- Footwear brands can explore the use of textures and patterns in their shoe designs.
- Fashion Retail
- Opportunity for fashion retailers to collaborate with shoe brands for exclusive collections.