Just ahead of White Day this year, Starbucks Japan introduced a new "white coffee" beverage that's made by soaking coffee beans in milk for an extended period of time. This process causes the rich flavor of the coffee beans to transfer to the milk over a period of 14 hours, creating a unique way for experimentations with coffee flavor to unfold.
The white coffee can be found in the new White Brew Coffee & Macadamia Frappuccino from Starbucks Japan, which is blended with ice, candied macadamia nuts and a topping of whipped cream and brown sugar.
Starbucks Japan's new White Brew Coffee & Macadamia Frappuccino is one of the two new products that promises "a completely new coffee experience"—the other newly introduced drink is the Moussed Foam Latte, which is made with creamy non-fat milk.
All-White Coffee Beverages
More Stats +/-
Botanical Honey Lattes
Barrel-Aged Cold Brews
Community-Focused Coffee Chain Locations
Cashless Coffee Chain Locations
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.